Cracking the Code of Workplace Culture with Dr. Jessica Kriegel
Guests, Leadership, Surviving Remote Work, Working Remotely

Cracking the Code of Workplace Culture with Dr. Jessica Kriegel

In this episode of The Long-Distance Worklife, Wayne Turmel sits down with Dr. Jessica Kriegel, Chief Scientist of Workplace Culture at Culture Partners, to explore the true essence of workplace culture. Dr. Kriegel challenges the common misconceptions that culture is all about perks like ping-pong tables, explaining instead how an adaptive culture—one that evolves with changing circumstances—is crucial for driving results. They discuss the pitfalls of trying to return to pre-pandemic office norms and why forward-thinking leadership that embraces the new realities of remote and hybrid work is essential for organizational success.

Key Takeaways

1. Understanding Culture: It’s not just “how we do things here” but a strategic tool to achieve organizational goals.
2. Adaptive Culture: The most successful organizations are those that can adapt to change, as demonstrated by research.
3. Post-Pandemic Work: The idea of “returning” to the office is flawed; instead, companies should focus on evolving.
4. Creating Impactful Experiences: Culture is shaped by the experiences we create, whether in-person or virtual.

View Full Transcript

00;00;08;03 - 00;00;34;01
Wayne Turmel
Hello, everybody. Welcome. Welcome to the long distance work life. My name is Wayne Trammell. I am thrilled to be with you. This is the podcast to help you thrive. Survive, generally. Keep the weasels at bay in the crazy and constantly evolving world of remote and hybrid work. we have a really, really good show today. We are going.

00;00;34;04 - 00;00;58;09
Wayne Turmel
We sadly do not have Marissa with us, but what that means is we get to meet somebody else. Really cool. And in this case, that person, I say bringing her into the room is Jessica Kriegel, who is the brains behind Culture Partners and Jessica. who are you and what does culture Partners do? And then we'll get into our conversation.

00;00;58;12 - 00;01;19;18
Dr. Jessica Kriegel
Well, thank you for having me. I am Doctor Jessica Kriegel. I'm the chief scientist of workplace culture at Culture Partners and Culture Partners. As a workplace culture consulting firm that is focused on helping organizations drive results. That's what we do. We help companies get the results that they're trying to achieve. And the way that we go about doing that is through activating their culture.

00;01;19;20 - 00;01;44;23
Wayne Turmel
Okay, so there are about four things that you said there that worthy of diving in. And I'm going to start with the one that kind of catches people off guard, which is the idea that you are the culture scientist. Yes. Other than working for Dannon yogurt, I do not know that I have ever met a culture scientist before, so what the heck you want?

00;01;44;24 - 00;01;51;18
Dr. Jessica Kriegel
I have not heard the yogurt metaphor or analogy to my title before. That's a good one.

00;01;51;21 - 00;01;54;10
Wayne Turmel
so what the heck does a culture scientist do?

00;01;54;11 - 00;02;20;06
Dr. Jessica Kriegel
He asks. Yeah. I mean, my job is to research best practices in what gets results and culture is, you know, let's start there. Because so many people view culture as something that's touchy feely or woowoo and ultimately it's deeply misunderstood because people are trying to solve culture issues with ping pong tables and virtual pizza parties, and those things are fun.

00;02;20;06 - 00;02;43;02
Dr. Jessica Kriegel
Maybe if you like those things, but they're not culture. We view culture as the way that people think and act to get results. So as a scientist of culture, my job is to understand how do we get people to think and act in the way that we need them to think and act in order to get results? That works for them and works for the company over the long term.

00;02;43;05 - 00;02;57;27
Wayne Turmel
Yeah. I mean, there are a lot of definitions of culture. The one that I usually work with is this is how we do it here, right? Right. And how we do it somewhere else, which is different than somebody else does it. But what is the it.

00;02;58;00 - 00;03;18;21
Dr. Jessica Kriegel
Right. The reason this is how we do it here is I don't know how to scale. This is how we do it here or how to shift. This is how we do it here. That gets us pretty stuck into one kind of culture. And we did research last year with Stanford University to help finish answering that question about how do we actually do the research?

00;03;18;25 - 00;03;49;10
Dr. Jessica Kriegel
We partner with academic institutions and other organizations that are interested in this stuff. And last year with Stanford, we looked at what of all the different culture dimensions, which one actually wins to drive revenue growth? Just very simply, revenue growth is the focus in that particular study to show the results, orientation of this impact of this work. And what we found was an adaptive culture, was the kind of culture that always won the most for far above all other type of cultures.

00;03;49;16 - 00;04;10;05
Dr. Jessica Kriegel
So an adaptive culture is not getting stuck in one culture. It's about being able to shift from one to the next and the next and pivoting when technology changes, when our circumstances change, when our competitive environment changes, that that is actually the skill is is not just choosing one and getting stuck in the way we do things around here.

00;04;10;05 - 00;04;13;00
Dr. Jessica Kriegel
That can be a death knell for your culture.

00;04;13;02 - 00;04;44;00
Wayne Turmel
Well, that, of course, leads us to the next thing, which is the big push back after Covid. Yeah, everybody got scattered to the winds and then they said, no, you're coming back in. And we're hearing more and more even from companies where you maybe don't expect it, like zoom, zoom, Google. In fact, the zoom is calling people into the office just drips with an irony that does not even begin to be described.

00;04;44;03 - 00;05;06;24
Wayne Turmel
but the reason for that over and over and over again, we're told, is, well, we need to keep the company culture. And the only way to do that is to have people in the same building at the same time, at least part of the time. And I'm willing to bet that you probably view it differently.

00;05;06;26 - 00;05;31;06
Dr. Jessica Kriegel
Yeah. so think about the language that leaders are using to get people back to the office. Back right. Or we need to return to the office return. These are all backwards looking phrases that we need to use to go back to how it was before Covid. And for some organizations, they've been remote for a long time. I was an Oracle for ten years.

00;05;31;06 - 00;05;55;13
Dr. Jessica Kriegel
I started in 2008 and I was working remotely. So this isn't just a Covid thing. This has been a slow transition that got accelerated due to Covid, but we cannot go back because to go back and to return to this way that it used to be inherent in that is the idea that Covid was simply a pause and that the pause has been unpause.

00;05;55;18 - 00;06;19;12
Dr. Jessica Kriegel
And now we can go back to how it was before, as if Covid wasn't transformational to our social psychology, to the norms and behaviors of how we operate. We saw a different way. And you can't go back. You can't undo do this complete transformation of everything about the way that we work. Now. Some people will go back into the office because that's what they want to do, and they like it that way, and that's fine.

00;06;19;14 - 00;06;38;13
Dr. Jessica Kriegel
But I think that those companies are failing to adapt. And I just told you that the culture that wins and gets the most results is the culture that can adapt and move forward. And if you're stuck and trying to go back, you're not working on that fundamental progress that needs to happen in any organization to innovate and grow.

00;06;38;15 - 00;06;51;19
Wayne Turmel
Yeah. I mean, it's so funny. People misquote Darwin all the time. They always say it's survival of the fittest and it's not. It's the creature that learns to adapt is what survives. Right?

00;06;51;22 - 00;06;53;25
Dr. Jessica Kriegel
Did he really not say survival of the fittest?

00;06;53;25 - 00;06;56;10
Wayne Turmel
He did not. He never used that phrase.

00;06;56;12 - 00;06;58;27
Dr. Jessica Kriegel
Wow. Who said that? Was it the. Who's the other.

00;06;58;27 - 00;07;00;25
Wayne Turmel
Somebody that read him in the market?

00;07;00;25 - 00;07;06;05
Dr. Jessica Kriegel
It was that other guy that also did evolution. Anyway, we're on a tangent, but that's fascinating. I gotta go double check that.

00;07;06;05 - 00;07;22;07
Wayne Turmel
If that's when you get a couple of geeks together. This is the kind of conversation that you wind up having. Ladies, we can't go back to the before times and we can't write clearly the big concern, the thing that we hear is we're worried about culture and and.

00;07;22;10 - 00;07;25;27
Dr. Jessica Kriegel
Losing, you know, losing our culture. Have you heard.

00;07;25;28 - 00;07;33;22
Wayne Turmel
Losing our culture like the before times was some glorious time where there were no problems and everything worked just fine?

00;07;33;24 - 00;07;35;02
Dr. Jessica Kriegel
Yeah.

00;07;35;05 - 00;07;36;03
Wayne Turmel
Yeah.

00;07;36;05 - 00;07;57;12
Dr. Jessica Kriegel
I mean, like, where did the culture go? If we're losing it? I would love to know the island of lost cultures, you know? I mean, that doesn't even make any sense. So yes, the, the, the saying goes that if we don't get back to our together, we're going to lose our culture. What makes us who we are. And the reality is of cultures, the way that people think and act to get results.

00;07;57;17 - 00;08;18;22
Dr. Jessica Kriegel
Well, we're still thinking virtually and we're still acting virtually. So let me break down what we think culture really comes down to where it emerges and what it results in. So, you know, every company is trying to get results. Where do results come from? They come from our actions. We do stuff and that stuff produces a result right?

00;08;18;24 - 00;08;42;07
Dr. Jessica Kriegel
Our actions come from our beliefs. We have beliefs about the nature of the work we're doing, about what drives meaning in our lives, about whether it's worth it about each other. Right? Those beliefs are what drive our actions, and that is how we think. And so if you want to change how people think, their beliefs and their actions, then you have to create experiences for them.

00;08;42;07 - 00;09;01;22
Dr. Jessica Kriegel
Because all of our beliefs come from experiences that we've had. Why do I believe that you're a nice guy? It's because of the experience we had in our email exchanges and in the conversations we've had. Those experiences led me to a belief that took me to take an action, which is to join you today, and that's going to get you a result, which is an episode that people will listen to right now.

00;09;01;29 - 00;09;22;17
Dr. Jessica Kriegel
And the episode that result is an experience, too, that they're having that will lead them to a belief about the nature and power of working from home and culture or not. Right. And that's going to lead them to take an action and that's going to get a result. And so it's the cycle. That's culture. So it really if you want to influence culture, you start at the experience level.

00;09;22;17 - 00;09;42;09
Dr. Jessica Kriegel
What experiences can I create for people. And virtually getting an email is an experience. Getting a text message is an experience. Having a zoom call is an experience. Just like bumping into someone in the hallway was an experience. Having lunch at the cafeteria was an experience. But the experiences don't stop just because we're doing it in a different format.

00;09;42;12 - 00;10;02;11
Dr. Jessica Kriegel
And the kindness that you show me in those virtual experiences lead to a belief, or the bitterness, or the short nature of your emails or texts or whatever, all of that. We just have to be intentional of the experiences we create, no matter what the delivery mechanism of that experience is.

00;10;02;13 - 00;10;26;25
Wayne Turmel
Okay, so before you continue, because I know we pulled the string in your back and and you're off and that's great. We dig that. But you said something that I think we need to highlight and that is this notion of experience. And there are two parts to this. The first is if your experience with somebody is purely transactional.

00;10;26;27 - 00;10;40;03
Wayne Turmel
Hey, can you send me that file? Here it is. If their experience is purely transactional, it's not going to create a bond, a relationship, a psychological emotional connection.

00;10;40;05 - 00;10;40;24
Dr. Jessica Kriegel
Exactly.

00;10;40;25 - 00;11;11;03
Wayne Turmel
They have with people. Right. So we need to crank that up and have different types of experiences. But let's talk about the word experi sense. what do we need to be aware of? What kind of experiences? Virtually do we need to do that maybe used to happen organically, or at least unconsciously, when we were all in the same mosh pit.

00;11;11;05 - 00;11;38;13
Dr. Jessica Kriegel
It's all about coming from the heart in the experiences that you create and doing it, doing it intentionally. So some examples of experiences that happen virtually is me calling you and recognizing you for something that you've done, giving you feedback, either positive feedback or constructive feedback about some thing that happened. Telling you a story about something that you weren't even involved in that someone else did that was really wonderful.

00;11;38;19 - 00;12;01;06
Dr. Jessica Kriegel
That's an experience. Last night, you know, I got this big interview this week for my show, and I was really proud of it, and I did a lot of work to make it go well. And last night my boss called me he that the show got released yesterday and he called me and said, I just listened to the interview and I took notes and I want to share them with you.

00;12;01;06 - 00;12;25;24
Dr. Jessica Kriegel
And he spent 20 minutes basically reading me his notes about all of his favorite parts and why that was powerful and what he thought was a good question. And it was all positive feedback. And at the end he was like, so that's what I thought the the time and attention and thoughtfulness that he took to give me that feedback was so impactful because it was an experience that like, wow, he really cares about the work that I do.

00;12;25;27 - 00;12;44;25
Dr. Jessica Kriegel
He could have just as easily sent a text that said, great interview, exclamation point, exclamation point, and I would have felt good, but it didn't go the extra mile that he took. Both of them were virtual, right? But it's about coming from the heart and giving someone an experience in the way you communicate with them.

00;12;44;28 - 00;13;00;25
Wayne Turmel
And you said something again, you know, there are micro cultures and macro cultures. There's micro culture of your specific team. There's the macro culture of your organization. This simple way to kind of divide it.

00;13;00;27 - 00;13;01;07
Dr. Jessica Kriegel
Yeah.

00;13;01;14 - 00;13;34;00
Wayne Turmel
My experience and maybe you can speak to this. My experience is it is fairly easy for an individual team to intentionally form a culture. The nuclear team is very much like the nuclear family, right? There's mom, dad and the kids. Yeah, and they're a tight unit. But inside the larger organization, the interactions don't always happen virtually. They don't experience each other the way they do when they share an office space and they're bumping into people.

00;13;34;02 - 00;13;50;12
Wayne Turmel
So can you. We'll just step aside from the micro culture for a moment. How do you intentionally or what kind of experiences can you create to help influence the macro culture, as opposed to just your particular team?

00;13;50;14 - 00;14;19;17
Dr. Jessica Kriegel
Yeah, that's a great question. And that's really what we do with our clients. So, you know, most culture consultants, they go into a company and they start by digging up all of the dirt. So they interview people and they do focus groups and they do surveys. And they're asking what's broken here, what doesn't work? And then they come up with a list of 20 things that they found, and then they present this list to the executives and say, well, here's everything that's broken that needs to be fixed, and we can do that for you for the low, low price of $5 million or whatever it is.

00;14;19;17 - 00;14;42;26
Dr. Jessica Kriegel
Right. And so we don't do that. We start with, what result do you want to achieve? What is the goal? Give me a key result. We call them, which is a meaningful, measurable, memorable number that you want to achieve. And then let's reverse engineer that number to figure out what beliefs people need to hold in order to take the right action to get that result.

00;14;42;29 - 00;15;12;25
Dr. Jessica Kriegel
And once you understand those beliefs and you're really explicit about them, you label them and you identify what they mean. Then you intentionally create experiences across all levels of the organization to drive those beliefs. So, for example, at Culture Partners, we have a cultural belief of taking accountability. That's one belief we know needs to be held in order for people to take the right action for us to get our result, which is we want to impact 5 million lives in 2025.

00;15;12;25 - 00;15;40;01
Dr. Jessica Kriegel
It's a measurable number. It's meaningful and it's memorable 5 in 25. So we know people need to take accountability. So we recognize when people do take accountability and we give feedback to people when they're not taking accountability. And we tell stories about taking accountability and always tying what the action was that they did to that belief of taking accountability and reinforcing that that's going to help us get to five and 25.

00;15;40;04 - 00;16;05;21
Dr. Jessica Kriegel
So we're being explicit in our language about the things that are usually implicit. Whereas usually feedback looks like great job on that presentation here. He says. In this presentation you did x, y, and Z. By doing that, you demonstrated the belief of take accountability, and that's going to help us get to five and 25. And so it's a self reinforcing system that we help organizations implement at the macro level.

00;16;05;27 - 00;16;15;05
Dr. Jessica Kriegel
And everyone owns culture in that way because everyone is responsible to use the tools to reinforce the explicit cultural beliefs to get the results.

00;16;15;07 - 00;16;35;19
Wayne Turmel
Okay. Can you give me a I'm sure you can. Will you give me a specific example of something that an organization did to kind of expand that across divisions, across functions, something very specific?

00;16;35;22 - 00;17;00;26
Dr. Jessica Kriegel
Yes. We are working with a medical institution. And this, the client was the director of the emergency department. And there we said, what's the result? You want it? We always start with results. Right? And they said, we only gather next of kin information for incoming patients 42% of the time. We need to collect it every time. So we looked at the action was people were not filling out the form.

00;17;00;26 - 00;17;24;13
Dr. Jessica Kriegel
So she had tried already to fix that number. Through a bunch of actions, she would try translating the form, simplifying the form, training people on the form. She'd actually spent six months on this, and after six months, she was able to increase the gathering of the form to 47%, which is like 5% growth barely moved the needle. Six months of effort shifting the shift schedule to get people out of work to do the training.

00;17;24;13 - 00;17;42;01
Dr. Jessica Kriegel
It was a laborious project and it cost money and it barely worked. So the belief we were like, what's the belief getting in the way? She's like the belief that these people have is that it's a waste of their time. They're trying to save lives. People come in in emergency situations and I'm trying to get them to stop and do paperwork.

00;17;42;01 - 00;18;12;07
Dr. Jessica Kriegel
Like it just doesn't feel important. Right. And the experience that they were having was nag, nag, nag, do the paperwork. And there is generally tension in the health care community around patient experience and data entry. Right? That's not an uncommon issue. So we helped her identify stories in this case where the experience that she could use to create a new belief, and she told two true stories from that emergency department of patients that had come in.

00;18;12;07 - 00;18;32;04
Dr. Jessica Kriegel
One was a woman. She was, in an emergency situation came in. They did not gather her next of kin information. They treated her when she fell unconscious, but she died. They later found out that she had had a, a condition that if they had known about by calling the next of kin, they might have adjusted the protocol and been able to save her.

00;18;32;07 - 00;18;55;23
Dr. Jessica Kriegel
The second patient, different time, same hospital came in. They did gather as next of kin information. He fell unconscious. They called the daughter. The daughter informed them about his medications, and they adjusted protocol and they saved his life. She told those two stories for three weeks, and in three weeks they started gathering next of kin information. 97% of the time the belief changed.

00;18;55;25 - 00;19;08;01
Dr. Jessica Kriegel
This is important. This is part of the process of saving lives. It's not just paperwork. And they started taking a new action. That's culture creation in action at scale.

00;19;08;03 - 00;19;35;29
Wayne Turmel
That is fabulous. doctor Jessica Kriegel, thank you so, so much for being with us on the long distance work life. If you are interested, ladies and gentlemen, in contacting Jessica culture. partners. Partners, listening to the Culture Leader podcast, we will have links to all of that good stuff in our show notes at Long distance work life.

00;19;35;29 - 00;20;01;29
Wayne Turmel
Dot com. Jessica, thank you so much for being with us. And ladies and gentlemen, boys and girls, thank you. If you enjoyed today's conversation. And I can't believe, frankly, that you didn't, you know, like and subscribe. You know how podcasts work. We're trying to grow our listenership. You we want to find more smart people like you who want to, learn how to do this better.

00;20;02;02 - 00;20;28;24
Wayne Turmel
Also, on the subject of doing it better, shameless plug time. September 17th is the publication date for the new edition of The Long Distance Leader Revised Rules for Remarkable Remote and Hybrid Leadership. the original came out in 2018. The world has changed since then. Our book is new. It's exciting. We talk about culture. We talk about hybrid teams.

00;20;28;29 - 00;20;58;13
Wayne Turmel
Please, please, please, wherever you get your books from. And of course, there is, a place you can find all of this. Our, long distance leadership series of classes. We have a new one that begins in late September. You can find that at Kevin eikenberry.com/lds, LDS, less LDS is a very different thing. no judgment. It's just a different thing.

00;20;58;13 - 00;21;25;09
Wayne Turmel
Darn it. if you want to reach out to myself or to Marissa, show ideas, guest ideas, questions, pet peeves, things you'd like us to, talk about and discuss on the show. We are easy to find. Thank you, thank you, thank you for joining us. We will be back next week with another episode. This time, Marissa and I will be there.

00;21;25;11 - 00;21;30;19
Wayne Turmel
Thanks for joining us on the long distance work life. Don't let the weasels get you down. Hey.


Featured Guest

Name: Dr. Jessica Kriegel

Bio: Jessica Kriegel is the Chief Scientist of Workplace Culture for Culture Partners, leading research and strategy in best practices for driving results through culture. For 15+ years, Jessica has been guiding global, national, Fortune 100, and other organizations across finance, technology, real estate, and healthcare industries on the path to creating intentional cultures that accelerate performance. As a keynote speaker, Jessica leverages her current research and 15+ years of global organizational culture innovation, providing leaders with the map and tools for how to build cultures that deliver results.


Timestamps

0:00 Introduction to Dr. Jessica Kriegel and Culture Partners
3:00 What Does a Culture Scientist Do?
6:45 The Importance of Adaptive Culture Post-COVID
10:20 Debunking the Myths of Company Culture
14:10 The Power of Intentional Experiences
18:30 Case Study: How Culture Change Saved Lives
21:00 Closing Remarks

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Additional Resources

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Transformational Leadership Skills for Remote Teams with Alex Geesbreght

Wayne Turmel talks with Alex Geesbreght, co-founder of PRAX Leadership, about the changing landscape of leadership in the remote and hybrid work environment. Alex shares insights on the state of leadership today, the importance of authentic connections, and the skills leaders need to develop to succeed. They discuss emotional regulation, the significance of self-leadership, and how leaders can genuinely connect with their teams despite the physical distance.

Key Points

  • The current state of leadership and how it has changed over the past five years
  • The impact of remote and hybrid work on team connection and leadership
  • The difference between connectivity and true connection
  • Importance of authenticity and vulnerability in leadership
  • Practical tips for emotional regulation and self-awareness
  • The role of neuroscience in leadership development
  • The future of leadership and the importance of investing in individual growth
  • View Full Transcript

    00;00;08;02 - 00;00;42;27
    Wayne Turmel
    Hello, everybody. Welcome to the Long Distance Worklife. The podcast where we do our darndest to help you thrive and survive and make sense of the ever evolving world of work, particularly when it comes to remote and hybrid. I am Wayne Turmel. I'm your host. Marisa is not here this week. That's the bad news. The good news is we have another very, very interesting, insightful guest who is going to help us make sense of what is going on out there.

    00;00;42;27 - 00;00;53;27
    Wayne Turmel
    And in this particular case, our guest is Alex Geesbreght, who is with PRAX leadership. Alex, how the heck are you and who the heck are you?

    00;00;54;00 - 00;01;11;24
    Alex Geesbreght
    You. Well, I'm very good, as you can see, because behind me I'm by a beach right now. So you caught me at a very good time. So how I am is great. And who I am is, Alex Geesbreght. I’m co founder of PRAX Leadership and I was fortunate enough to to co-found that with my brother with whom I've worked for a very long time.

    00;01;11;24 - 00;01;15;16
    Alex Geesbreght
    And it's it's a pleasure and it's a pleasure to be here. Thanks for having me.

    00;01;15;18 - 00;01;45;00
    Wayne Turmel
    Well as always, thank you for being had. the world obviously is we're in this state of flux, this remote work. There's hybrid work. Maybe we're working with our team. Maybe we're not. let's start with a really general question. What is the state of leadership there in the workplace today? What are you what are you hearing that's different than it might have been?

    00;01;45;03 - 00;01;46;28
    Wayne Turmel
    say five years ago?

    00;01;47;00 - 00;02;11;10
    Alex Geesbreght
    Yeah, I think generally, first of all, any time any company, devotes any time to their people in terms of leadership development, it's it's good news. You know, you mentioned something there very early on about sort of this hybrid and work away and together. I think that's what a little bit different now than it was five, ten years ago, is that pre-pandemic, the norm was that we were together.

    00;02;11;10 - 00;02;41;15
    Alex Geesbreght
    We had what we used to refer to as hallway conversations, where a lot of very important things happened that you couldn't measure as it became a necessity and then maybe morphed into a bit of a convenience, maybe even for economic reasons, where people started being further and further apart from each other. I think we lost some of our connection in if you look at just generally in the last five years, connectivity is it's sort of an all time high.

    00;02;41;15 - 00;02;48;20
    Alex Geesbreght
    I mean, the number of ways that I could reach you if I wanted to is almost limitless.

    00;02;48;23 - 00;02;50;21
    Wayne Turmel
    Oh, yeah. There is no hiding.

    00;02;50;24 - 00;03;10;01
    Alex Geesbreght
    Right? There's no hiding. But very few people take the time that you have to sit down with another human being and have an interaction with them. So I think that that's changing. I think maybe not for the better. It hasn't really benefited humanity, for the better, because of the lack of opportunities.

    00;03;10;03 - 00;03;16;16
    Wayne Turmel
    Do you think that's because the ease of communication has made it more transactional?

    00;03;16;18 - 00;03;41;02
    Alex Geesbreght
    Man, I, I think I, I've struggled with how to phrase that, and I may have to just steal that because I think that's exactly I think it is first real connection. if I may be digressing a little bit, but I just sort of look at, you know, we're friends in likes have sort of, you know, friendships on social media.

    00;03;41;05 - 00;04;01;01
    Alex Geesbreght
    They've sort of taken the place or satiated our need for actual friends. but but there's a big, huge difference between having an actual friend and somebody who says, your friend online. And I think a lot of times you can sort of low yourself into believing that you have made a connection when all you've had is connectivity.

    00;04;01;01 - 00;04;24;00
    Wayne Turmel
    So if that's the case, as a leader, where do you think leaders in general, and I know your mileage may vary and all human beings are different and all those other lovely disclaimers. But at the end of the day, when we're talking about in general, where do you think leaders are struggling most in terms of connection?

    00;04;24;06 - 00;04;50;17
    Alex Geesbreght
    I think being real, actually, a lot of the pressures that a lot of leaders have, come from sometimes the top, sometimes below them, and sometimes themselves, it's what we refer to as sort of soft skills that people have. But I think it's rooted to, to get to the root of your question, if you're asking me my opinion, I think it's people's comfortability with who they are.

    00;04;50;20 - 00;05;13;12
    Alex Geesbreght
    And, a little bit of trepidation around just being real with their people, in other words, showing vulnerability. I think if you're a parent, I think if you're a boss, there's this tendency to want to be the smartest person in the room all of the time. And I think that leaders do a disservice to those in their charge when they attempt, to portray that.

    00;05;13;12 - 00;05;25;26
    Alex Geesbreght
    Because we're not perfect, we have all kinds of foibles and, and shortcomings. And I think that that's where leaders, if they can become more secure and, with themselves, I think that they become instantly better leaders.

    00;05;25;29 - 00;05;49;27
    Wayne Turmel
    Is is that what you mean? I was, will be links to Alex in practice and all that good stuff on our show notes. dear listener, but I was on your site, and and you kind of divide between, you know, teaching general skills and self leadership. Is that part of that conversation?

    00;05;49;29 - 00;06;13;15
    Alex Geesbreght
    Yeah. One of the things my brother and I, you know, he spent 20 years in the healthcare industry and had a chance to work together. And our company now is, is really the culmination of not just a general personal and professional ethos, but experience, itself. And so what we we bifurcate our company into two things really technical skills.

    00;06;13;19 - 00;06;40;27
    Alex Geesbreght
    Skills base classes that we teach that implement the practice practices and way of of thought. And then the other one is focused on, transformational growth. So it truly is a soft skills based curriculum, in several different curricula where we focus on the self. And I would just say that, you know, I think a lot of times people are people say leadership and sometimes they mean self leadership, and sometimes they just mean being a leader.

    00;06;41;00 - 00;07;00;18
    Alex Geesbreght
    We sort of believe that everybody is a leader, not just because you lead yourself. And when you lead yourself, you have a tremendous capability of leading others. And so focusing on the individual is something that is very, very important to us. And we've seen the benefits there from in reality, as applied to actual companies.

    00;07;00;22 - 00;07;23;25
    Wayne Turmel
    When we're talking about the individual, which is really as we're talking about this show, it's individuals who are listening, right? People who care enough about their leadership and about their work to want to be better. where do you think the areas are that people need to specifically grow? I mean, it's one thing to say, be authentic and be true to yourself.

    00;07;23;25 - 00;07;30;07
    Wayne Turmel
    How the heck do you teach that? I mean, wow, you know, does that be more authentic? Oh, yeah. I'll get right on that.

    00;07;30;09 - 00;07;49;06
    Alex Geesbreght
    Boy. That's, It's really what sort of what? What comes before that. That's a great question, because first of all, I love that you're asking me because a lot of times people throw platitudes and trite phrases like I did. I meant something behind it. But thank you for giving me a chance to explain it. But being more real or being more authentic, you know, I have.

    00;07;49;06 - 00;08;14;19
    Alex Geesbreght
    I truly do believe that you can draw a direct line, almost logistically from being real. Okay, which I'll explain all the way to happiness, which if you sort of think, I don't know, maybe some of your viewers will agree with this, but it's kind of the goal, you know, whether you're whether you're in your life or your personal life or your professional life, which is really not that different.

    00;08;14;19 - 00;08;42;15
    Alex Geesbreght
    You're you're the same person. But that starts with being able to see yourself as flawed, which requires vulnerability to requires a certain level of security. It requires introspection. It requires sitting down in a quiet room some time and turning everything off and saying, actually who I am, who am I? And looking in a mirror figuratively. But in order to do that, you have to be okay with what that reflection will show you.

    00;08;42;17 - 00;09;15;10
    Alex Geesbreght
    And that's scary for a lot of people. But if you will take the time to introspect, to listen to feedback and then go identify the things that are lacking, perhaps in your life, whether they be personal growth skills or technical skills, and address those things. It's incredibly freeing. It can be scary for people, but once you understand what those are and you seek to improve them through people that know more than you, somebody knows more about anything than I do.

    00;09;15;15 - 00;09;44;19
    Alex Geesbreght
    I would go to them. You get feedback, any development requires practice and feedback. And you you seek that out and then you can actually make a positive change where there was once something that you considered to be lacking. So yeah, I mean, I say real and authentic, but it's not about pretending to be those things. It's about actually being those things with an eye toward an improvement that does lead to happiness.

    00;09;44;22 - 00;10;05;03
    Alex Geesbreght
    So I don't know if that makes sense. I see it logistically, and I see them interconnected. I really do see being comfortable or secure with oneself and one's happiness, whether they're at work or at play. as being, one in the same or at least a condition precedent to the other.

    00;10;05;05 - 00;10;11;03
    Wayne Turmel
    Yeah. It feels sometimes when you take leadership training, it's if you can fake sincerity, you got it made right.

    00;10;11;06 - 00;10;13;07
    Alex Geesbreght
    The famous quote. Right.

    00;10;13;10 - 00;10;28;11
    Wayne Turmel
    That's and that's the road that is there. But let me ask you this. Is there science behind this? I mean, is there, something beyond just kind of intuitively knowing that this would make us better?

    00;10;28;14 - 00;10;49;09
    Alex Geesbreght
    Well, there's a tremendous amount. And so one of the things that we focus on is neuroscience, which is kind of this fancy word of the overlap between cognition and our behavior. So our thoughts and our behavior and what we focus on to that end is the alignment of values. And our prioritization in our lives. So we all have these values.

    00;10;49;09 - 00;11;02;14
    Alex Geesbreght
    But if I were to ask you what your values are, maybe not you because you've probably given this more thought than the average person, but a lot of people would just sort of recite aspirational values or things that they believe. They believe.

    00;11;02;17 - 00;11;07;00
    Wayne Turmel
    Okay. So when you see aspirational values, for example. Yeah.

    00;11;07;02 - 00;11;31;03
    Alex Geesbreght
    I, I, I'm a family man, right? But I come home and I watch YouTube videos instead of playing with my kids. Right. You know, so my values, there's an argument to be said that I actually live my values because I live what is actually important to me and what I think about, but I tell you that I'm a family man, but I my behavior doesn't match that, if that makes sense.

    00;11;31;07 - 00;11;54;06
    Alex Geesbreght
    So the alignment of those two things, which again, requires a certain amount of let's introspect, let's find out what our values actually are, and then align that thinking with the behavior itself over time. Not on the Tuesday sort of rah rah session. That's inspirational, but in a hard sort of practice, scientifically, applied way.

    00;11;54;08 - 00;12;27;28
    Wayne Turmel
    I want to get back to this idea of the leaders kind of being self-aware, and especially when we're remote. We are so much in charge of ourselves. Right. Or or we are either in charge of ourselves or left to our own devices, depending on your confidence and competence level. Right? what are we where are these specific skills that leaders can actually build to be better at their jobs?

    00;12;27;28 - 00;12;37;28
    Wayne Turmel
    Right. Specifically, what if I said I need to learn something right now that we make better? What what kind of things are we talking about?

    00;12;38;04 - 00;13;13;01
    Alex Geesbreght
    I would say emotional regulation. So how you influence yourself. So we have an acronym we called Bits which is fully influencing the self. It's all over what it is we do with practice. But just as an example is just emotional regulation, as opposed to dysregulation. So when somebody, when there's a threat, when there's a conflict, when there is something that, frustrates us or throws us off our game and just using sort of just very commonly terms, how do we respond to that?

    00;13;13;01 - 00;13;47;11
    Alex Geesbreght
    Do we go further and further down and, compromise ourselves and others, or are we able to step back a sense, assess who we are, how we're reacting to it and see it more objectively, and then apply the best next case as opposed to reacting in an emotional way. So self-regulation self, emotional regulation is an incredibly important thing for a leader because think about all the damage that everybody's had a boss that, that, that let's call it, flies off the handle or reacts, emotionally.

    00;13;47;11 - 00;14;11;19
    Alex Geesbreght
    And by the way, I am not, I don't use the word emotion and business pejoratively like a lot of people do. I think emotion is a tremendously valuable thing. I think directing that emotion, is incredibly important, and having it be reactionary or emotive is, incredibly damaging.

    00;14;11;22 - 00;14;42;25
    Wayne Turmel
    As you're talking, my brain is doing what it normally does, which is create about five scenarios at once. So let me just ask you about this. It seems intuitively that this might be harder to do at a distance than it is if we're together. If we're together, I'm getting a lot more feet on how to respond. I'm aware of my body language and things because you're right, there is.

    00;14;42;28 - 00;14;51;00
    Wayne Turmel
    Does being remote make it harder to do that? And how do you then, if it is, how do you overcome that?

    00;14;51;02 - 00;15;09;19
    Alex Geesbreght
    First of all, I think it absolutely is. I mean, look for today on as you know, when you look at what has replaced the meeting, it's the zoom meeting, right. And so I really only have to be concerned with what I'm wearing from about here up. and, and I, you know, I don't I could I do in fact have shorts on.

    00;15;09;19 - 00;15;35;11
    Alex Geesbreght
    I don't have to even have shoes on. So there's a certain, lack of thought and forethought that goes into to, being remote. And I love the word you introduced very early on into this, which is it's transactional. And there are so many cues that we don't get when we are not in person. that I do think it's it's clearly damaging.

    00;15;35;11 - 00;16;06;25
    Alex Geesbreght
    I mean, look, I would have much rather sat down with you across from across a table, and I actually, this is better than a phone call. but I can't imagine. And this is just for me. I can't imagine conducting business with leaders. Like, we just have an executive team of 14. We in our former business, we had 4000 employees and we had 200 corporate employees that I interacted with at least once a week, and that those 45 minutes waiting were very, very important to me because I didn't I couldn't spend time with 200 people.

    00;16;06;28 - 00;16;31;04
    Alex Geesbreght
    I could spend a little bit more time with those 14 executives. But if I hadn't sat down and looked at the faces of those 200 people once a week and given them a chance to express what their interpretation of the words that I say, were, I said work, I would have lost them, and I needed to feel not just connectivity with them, but connection with them.

    00;16;31;07 - 00;16;49;18
    Alex Geesbreght
    And as an aside, and one of the things that I would do is I would spend time telling them they would see me fly all over the country. but I would spend time telling them where I screwed up and why we didn't get a contract that they can't, that they don't have to work on because of something I did or something somebody else did.

    00;16;49;18 - 00;16;52;00
    Alex Geesbreght
    But we talked about that openly in person.

    00;16;52;02 - 00;17;14;04
    Wayne Turmel
    This idea of taking it, and it's not just emotional intelligence. It goes beyond just basic the conversation about emotional intelligence, clearly. where's it going? What where do you see these conversations and this kind of thinking what's what's kind of next and where is it headed?

    00;17;14;05 - 00;17;17;00
    Alex Geesbreght
    Well, can I just tell you my dream of where it's headed?

    00;17;17;03 - 00;17;19;14
    Wayne Turmel
    Tell me anything you want, man. I up, all right.

    00;17;19;14 - 00;17;47;29
    Alex Geesbreght
    Okay, so I don't know, I don't know, I don't know if technology Wayne will drive us further from each other or if we will somehow harness it to become actually closer. But I will tell you what I want from companies, in families and teams is I want there to be sort of a global realization that none of those constructs exist.

    00;17;48;01 - 00;18;30;21
    Alex Geesbreght
    they don't exist without people, without an individual. And I think that this world will be better off. Certainly companies, certainly families. And on a team level, when people and companies understand that you don't improve groups, you don't improve teams, you improve individuals. And so our clients, the ones that we want, which is represents what I think is euphoric in terms of how a company would, go about improving their workforce and creating a happier workforce is for them to sort of step back and instead of just the lip service of our people are the most important thing in our company, and this is who we are, where people can be.

    00;18;30;24 - 00;19;03;26
    Alex Geesbreght
    That's great. But what does that mean? And instead of approaching it with the bottom right of the PNL in mind and KPIs and metrics, I wish that they would start to look at the improvement of their people a little bit more altruistically, which is tough to ask a company to do that, but to approach it as if what they've been saying forever was actually true, meaning that their people are actually the most important and invest in them and, invest in them for the sake of them.

    00;19;03;28 - 00;19;21;23
    Alex Geesbreght
    It's okay if they want to do the math and say, look, if Bob gets better and three two gets better and Sue gets better, we're all probably going to be better. And that's okay. But just for a minute, stop with the metrics, stop with the KPIs and ask yourself, when I leave a movie, how do I know if I like that movie?

    00;19;21;25 - 00;19;41;29
    Alex Geesbreght
    Do I write down, oh, I laughed three times. I didn't go to the bathroom. I, you know, I barely ate my popcorn. Yes, I like the movie. No, you just know. And one other thing I would say is that if anybody ever has an opportunity or a need to go seek the advice of somebody else, maybe even professionally, they go to a counselor.

    00;19;42;01 - 00;20;03;19
    Alex Geesbreght
    How often does a counselor sit down and say, okay, let's develop some metrics and KPIs around your, your wellness and, and how you're going to improve. Of course they don't. They connect with the person, they sit there, they do what you're doing, they ask questions. They listen. By the way, just to answer your other question, that is another thing that leaders could do better.

    00;20;03;21 - 00;20;23;26
    Alex Geesbreght
    listening and empathy and and you maybe have to fake that until you make it. But, there are several examples, but I'm digressing. But I would just say, my dream is that companies would actually do what they say is important to them, and that is invest in their people for their people, not for the company.

    00;20;23;26 - 00;20;26;13
    Wayne Turmel
    Madness. I tell you, that's crazy. Talk.

    00;20;26;20 - 00;20;30;05
    Alex Geesbreght
    It is why I said it was a dream.

    00;20;30;08 - 00;20;57;02
    Wayne Turmel
    Alex, thank you so much. This is great. Been a great conversation. Alas, our time is up. thank you so much for being with us. We really appreciate it. Of course, you can learn more about Alex, about Praxis, all that good stuff, by visiting the longdistanceworklife.com. You will find a transcript of this show. You can find past episodes.

    00;20;57;07 - 00;21;22;14
    Wayne Turmel
    You can leave us comments, show ideas, questions, vicious attacks, anything that you want to tell us, you can reach out to either myself or Marisa on LinkedIn or through email. And we want to remind you that a lot of you came to us because of our book, The Long-Distance Leader Rules for Remarkable Remote Leadership, that that sucker came out in 2018.

    00;21;22;15 - 00;21;58;29
    Wayne Turmel
    September 17th of this year. We are in the second edition and updated new information. edition of The Long-Distance Leader Rules for Remarkable Remote Leadership. The second edition goes on sale September 17th, and we hope that you will check that out. in the meantime, ladies and gentlemen, boys and girls, if you want to be a better leader in a remote environment, if you want to work on some of the things that Alex told us about, check out our long leadership series.

    00;21;58;29 - 00;22;27;24
    Wayne Turmel
    We offer it three four times a year as a public enrollment program. You can find anything you need in terms of information, pricing, all that good stuff at KevinEikenberry.com. And of course, if you enjoyed the show, tell a friend like and subscribe. I refuse to say smash the like button because I am not 12. but but, you know, you could push a gem again.

    00;22;27;24 - 00;22;45;12
    Wayne Turmel
    Let us know that you want to like and subscribe to the show. So that is it. Ladies and gentlemen, for another edition of The Long Distance Work Life. Next week, we will be back with Marisa. I am Wayne Turmel. Thank you for being with us. Don't let the weasels get you down.

    Featured Guest

    Name: Alex Geesbreght

    Bio: Alex Geesbreght is the Founder and Partner of PRAX Leadership, LLC and Geesbreght Group LLC. Previously, he was the Owner of Emergency Medicine Consultants, where he served as General Counsel, President, and Chief Strategy Officer for over sixteen years until its sale in 2018. He also owned and led PhysAssist Scribes, the nation’s first medical scribe company.


    Timestamps

    00:00 Introduction
    00:43 Meet Alex Geesbreght
    01:45 The State of Leadership Today
    02:50 Impact of Remote Work on Connection
    04:24 The Importance of Authenticity
    07:23 Teaching Authenticity in Leadership
    10:28 The Role of Neuroscience
    12:27 Key Skills for Remote Leaders
    14:51 Challenges of Remote Leadership
    17:14 The Future of Leadership

    Related Episodes

    Additional Resources

    Pre-Order The Long-Distance Leader

    Perfect your remote leadership skills with the updated edition of "The Long-Distance Leader" by Kevin Eikenberry and Wayne Turmel, featuring new principles and proven strategies for today's hybrid work environments.

    The Long-Distance Leader
    Read More
    Navigating Talent Stagnation with Khaled Hussein of Betterleap
    Guests, Leadership, Surviving Remote Work

    Navigating Talent Stagnation with Khaled Hussein of Betterleap

    Wayne Turmel dives into the intricacies of the current employment market with Khaled Hussein, a remote work expert and a key player at Betterleap. As the world continues to navigate through phases like the Great Resignation and the Great Compromise, Khaled sheds light on the concept of talent stagnation and the evolving expectations of both employers and employees in a remote and hybrid work environment. Tune in to hear valuable insights on recruiting strategies, the pressure on CEOs to adapt, and the future of remote work.

    Key Takeaways

    1. Understand Talent Stagnation: Recognize the mismatch between skilled workers and employer expectations in the current market.

    2. Embrace Remote Work Benefits: Expand your talent pool by considering remote work options and accessing a wider range of candidates.

    3. Decide on Work Models: Choose between fully remote, in-office, or hybrid models based on your company's goals rather than defaulting to a compromise.

    4. Be Transparent with Candidates: Clearly communicate your company's remote or hybrid policies to potential hires to ensure mutual understanding and alignment.

    5. Support CEO Decision-Making: Encourage leaders to make strategic decisions based on company culture and goals, despite external pressures.

    6. Enhance Recruitment Strategies: Focus on recruiting strategies that align with your chosen work model and organizational objectives.

    7. Promote Clear Communication: Foster open communication and feedback within your team to maintain a strong and cohesive remote or hybrid work environment.

    View Full Transcript

    00;00;07;28 - 00;00;34;03
    Wayne Turmel
    Hi, everybody. Welcome to another episode of The Long Distance Worklife where we help you thrive. Survive, generally, keep the weasels at bay in the crazy world of remote and hybrid work. I am Wayne Turmel your humble servant. My, normal co-host. Marissa is not here this week, which means it's an interview episode, which is always so much fun.

    00;00;34;05 - 00;01;03;23
    Wayne Turmel
    Today we are going to talk about, employment, talent stagnation and how people think about remote work and searching for talent with the very, very talented Khaled Hussein from Betterleap. So far, I've remembered the name and I've remembered the company. We're off to a great start. And talent. Who who has just moved to my city of Las Vegas.

    00;01;03;23 - 00;01;04;28
    Wayne Turmel
    So welcome.

    00;01;05;01 - 00;01;14;24
    Khaled Hussein
    Yes. Thank you so much for having me. And I was like, all right, you nailed the name. And then the company and everything that's like, great, I'm in. Great to be here.

    00;01;14;27 - 00;01;40;24
    Wayne Turmel
    At this hour of the morning. That is no small feat. So when you're talking about talent stagnant, we've been through the great Resignation and we went through the Great Compromise and we've been through a thousand little jargon d'azur waves over the last few years. When you talk about the great stagnation, what are you talking about?

    00;01;40;24 - 00;02;08;13
    Khaled Hussein
    Yeah, I'm really glad you you know, it's kind of setting the stage of what that is. And I think, you know, we're very, we're we're really good at coming up with terms that describe what, you know, what the current employment market is kind of going through right now. We are entering a very interesting stage where, you know, the talent stagnation is it's really, the way I define it is it's a mismatch between the skilled workers and the employers.

    00;02;08;15 - 00;02;29;25
    Khaled Hussein
    expectation and employers demand, growth, demand and so on one hand, you find that, you know, employers that we have the phase of, it was it was really a talent market. And you get to choose who you want to work with. And employers are willing to overpay for the talent and really consider the need for remote and work life balance and all that.

    00;02;29;25 - 00;02;50;20
    Khaled Hussein
    And I think we're going to move to, you know, the other end of the the spectrum right now in different sectors. By the way, this is a very nuanced, you know, element work is is a very nuanced, industry. And so it really, it depends on what sectors. But we kind of move to the other end of the spectrum where we it's pretty much an employer market right now.

    00;02;50;20 - 00;03;23;08
    Khaled Hussein
    And you have talent that is, you know, looking for employment. And a lot of employers are trying to reduce their talent, force their genre, find more efficient ways to, supplement their, their needs and work needs and so forth. And, and, increase their overall productivity or reduce their cost. and, and the talent is kind of starting to look for hey, this was a really good phase where we found, you know, companies that were accommodating and and so forth.

    00;03;23;08 - 00;03;27;08
    Khaled Hussein
    And I think now it's a bit more challenging for, for the talent to find that.

    00;03;27;08 - 00;04;00;24
    Wayne Turmel
    I think it is. And I think that some of this, especially around remote and hybrid work, is that working remotely or the flexibility to work hybrid has been about the only perk available. You know, the money is what it is. you know, and so when when companies think about, well, we're going to be hybrid or we're going to be remote for it's not so much a strategy as a hostage negotiation, right?

    00;04;00;27 - 00;04;15;14
    Wayne Turmel
    How much can we make them come into the office before they quit. And the workers are saying, how much can I not go into the office before they fire me? And that's not terribly strategic or good thinking.

    00;04;15;16 - 00;04;16;05
    Khaled Hussein
    Yeah.

    00;04;16;05 - 00;04;37;09
    Wayne Turmel
    So what I like to do is start at the top with the CEOs and is their their thinking about their their work strategy. And they're thinking about how are we going to be remote or we get it. You know, a lot of times, well, we want the best talent. And what they really mean is we want the best talent that lives within 20 miles of where we are.

    00;04;37;13 - 00;04;51;19
    Wayne Turmel
    Yeah. so what are the CEOs? Those the kind of C-suite. What are they thinking? And what are the the things that are keeping them up night when it comes to recruiting talent?

    00;04;51;21 - 00;05;16;10
    Khaled Hussein
    You know what? When I, I have an answer that I'll share with you. But there is also another thing that I don't think I ever share, that I'm just kind of feeling this right now, so. Oh, cool. I yeah, I literally don't think I ever said that on any other, kind of media, but one thing CEOs think a lot about right now, and I think when we talk about CEOs, you know, there is, you know, fortune 500 CEOs, but there is also the, you know, that that everybody else.

    00;05;16;10 - 00;05;37;25
    Khaled Hussein
    And so, I do think, you know, so this answer is a little bit nuanced, but I do think it applies to both to a degree. I think a big part, big kind of point that CEOs think a lot about is am I doing what everybody else also is doing? So if you get the top ten CEOs, they're starting to bring people back to the office.

    00;05;37;25 - 00;05;56;26
    Khaled Hussein
    And there is some pressure from shareholders and investors to say, hey, it looks like, you know, the CEO of this massive conglomerate is bringing people back to the office. And he's citing all these stacks of, you know, things that are going to be better if you bring people back to the office. Then as a CEO, you kind of feel a little bit of a pressure to follow suit.

    00;05;56;29 - 00;05;59;13
    Wayne Turmel
    And I imagine that's completely true.

    00;05;59;16 - 00;06;23;28
    Khaled Hussein
    And I yeah, there is there is definitely that. And I think even if a lot of CEOs are not, you know, going out there publicly saying that, that they're feeling that pressure, there is definitely an internal pressure that they're, they're, facing. And you see this and the way I know that is, I am I'm very fortunate to have been an investor in many different startups and many different work with many different CEOs, mentor for a lot.

    00;06;23;28 - 00;06;40;19
    Khaled Hussein
    And we have these discussions. We have the discussion of like, I really like my set up being either in office or being for remote or whatever, but then all of my investors are telling me their whole portfolio is going to the other way, and I feel like maybe I should. What do you think? And so there is an element of that.

    00;06;40;19 - 00;06;57;25
    Khaled Hussein
    Is there is that external pressure on CEOs to follow what kind of the new thing is? There was a phase where the new thing is everything is remote and hey, remote is great and you save costs and office space and all that and every CEO all of a sudden move the company to being remote. And then there is the wave is kind of going back to return to office.

    00;06;57;25 - 00;07;19;28
    Khaled Hussein
    And then there is a lot of CEOs coming back too. So there is an element of really just what's happening out there. you don't want to stand out too much. but the other thing is the funny and the irony in that is standing out is actually the advantage. And so being the on the other side is what's going to give you the advantage to attract the talent that like that side.

    00;07;20;01 - 00;07;36;15
    Khaled Hussein
    And so this is kind of, you know, like sticking and it's an identity company culture, identity and all of that is if we are remote, we're sticking to remote. If everybody going back to the office, that's even better for us, because we're going to get the talent that's interested in being remote easier and it's, you know, more accessible for us.

    00;07;36;17 - 00;08;01;11
    Wayne Turmel
    you know, you just said something that's kind of interesting and it's a little bit of a rabbit hole, but it's my show. And if I want to go down the rabbit hole, I can do that. I love it. you said that, you know, CEOs are kind of struggling with this. How comfortable are they on average? And I know it's nuanced and I know it's by industry and all kinds of things, but have they become more comfortable with the whole concept of remote?

    00;08;01;11 - 00;08;05;28
    Wayne Turmel
    You know, before Covid, they were the they were the ones that were convinced this was never going to work.

    00;08;05;29 - 00;08;09;09
    Khaled Hussein
    Yep. So what I see in the market today. Yeah.

    00;08;09;10 - 00;08;12;10
    Wayne Turmel
    And have they gotten more comfortable with it.

    00;08;12;12 - 00;08;43;22
    Khaled Hussein
    Yeah I see a lot of, I see it at different stages. I see a lot of times in the early stage, you know, you have two co-founders and maybe 2 or 3, you know, team members. They are actually comfortable either way. They're comfortable being everybody is in the same room. And they tend to be, you know, friends that got together and they have, you know, and new concept or a new startup and they want to start it or I see that, hey, you know, two co-founders and then they found two other, you know, or three other team members that are remote.

    00;08;43;22 - 00;09;02;23
    Khaled Hussein
    And everybody just pants on. And they're really kind of very efficient. And I, I see, you know, I see both sides 5050. And I think this is really great. As the company continues to grow and you add more and more people and there's more processes and there's a middle management layer and there is, you know, you start to really scale your business.

    00;09;02;25 - 00;09;32;21
    Khaled Hussein
    I see a lot of them become pretty uncomfortable with remote, because they have this little bit of fear. And I think, you know, it's not completely irrational, but they do have this fear of, hey, we can be more efficient and more productive if we bring people to the office, because there's a lot of, you know, the, the hallway conversations that are happening, the information sharing as a CEO, your number one thing is, you know, besides recruiting is making sure everybody has all the right information they need.

    00;09;32;23 - 00;10;01;08
    Khaled Hussein
    And so information entropy happens a lot better if everybody is obviously in, in the office. So I think they're not totally, wrong in that. But the flip side of that is there is also while you share the information, there is actually in a way, depending on the company, there is a little bit of, efficiency loss in the hallway communication, because this is not heads down.

    00;10;01;08 - 00;10;24;11
    Khaled Hussein
    I'm doing my work. And, you know, we're having a chat. and so there is, you know, pros and cons for either, and I think it really goes back to you as founders and as going to C-suite, what type of company we want to build. And I think just remove all other distractions and remove media as saying, you know, employees are the vacations, remote vacations and things of that nature.

    00;10;24;11 - 00;10;31;26
    Khaled Hussein
    You just need to ignore all the noise and focus on kind of building the right company that you want to build and, and was the right, and you stick to that identity.

    00;10;31;26 - 00;10;49;07
    Wayne Turmel
    So what are three things? Let's say if I've decided that I want, at the very least a hybrid culture, right, that people aren't going to be in the office all day, every day, what are three things that we need to think about if we're going to go out and recruit people?

    00;10;49;07 - 00;11;10;27
    Khaled Hussein
    Yeah. So hybrid is interesting. Hybrid is so interesting to me. And I'm having a little bit of, you know, some some thoughts on hybrid. Hybrid is interesting because if it's going to be hybrid then you have to hire people that are within your 20 miles, right. Or 30 miles. So you kind of limited your talent pool. And I have to hire within this.

    00;11;11;00 - 00;11;36;03
    Wayne Turmel
    Although I have heard I have a great example, the federal government and I will not name the agency because I don't want to throw anybody under a bus. But there's one federal agency. The rule is you have to be in the office two days every pay period. So somebody I know actually commutes from Florida to Washington DC to fulfill those two dates.

    00;11;36;05 - 00;11;52;23
    Khaled Hussein
    Wow. Okay. Yeah. And and, you know, interesting to know also how long the pay period. But, yeah, this is this this makes sense. But you know, for the majority of the time you end up if you're thinking of a hybrid, you're kind of thinking of people that are more or less in your city or kind of, you know, easy commute.

    00;11;52;23 - 00;12;16;11
    Khaled Hussein
    And so it limits the talent pool. Personally, I've been kind of telling people, you, you know, it's better to choose one or the other and create more frequency. And so, of getting together. So if you are remote and you're, you know, you get together every quarter making every month, you know, you can make that happen. And so but that way just opens up the talent pool for you.

    00;12;16;14 - 00;12;33;07
    Khaled Hussein
    and, you know, we are we are a remote company. we had an office, and we, we meet in the office every single day for a very long time. And then we ended up kind of hiring. We wanted to expand our talent pool, and we didn't want to restrict the specific job. So we turned the company into remote.

    00;12;33;10 - 00;12;50;07
    Khaled Hussein
    And so, I, you know, doing the hybrid, it felt like work kind of, in many ways, you know, we'll see that there's a lot of, research being done on that. But in many ways, I feel like hybrid misses that the benefits of both sides. It's a you and I.

    00;12;50;08 - 00;13;13;27
    Wayne Turmel
    I completely agree, and I think it goes back to what I said a little bit earlier, which is for most organizations, hybrid is a compromise. It's not a strategy. Right. It's like we want really you. Yeah, one way or the other. And so we'll call ourselves hybrid. But that kind of timid make a decision already you morons. thing.

    00;13;13;29 - 00;13;28;20
    Khaled Hussein
    Exactly. I'm trying to beat around the bush, but you're exactly right, I think. I think he can. I get the worst of both sides here. It's like two is one and just going to stick to it. And there is tooling and systems and processes for each one. Like we know how to work in office. And there is, you know, playbooks for that.

    00;13;28;25 - 00;13;39;24
    Khaled Hussein
    We've also learned how to work remote in the last few years. And that is playbooks for that and tooling and everything down there. We don't really have anything for that thing in the middle. Like, you know, which one is it.

    00;13;39;27 - 00;13;50;17
    Wayne Turmel
    And so and it's so easy for companies to if they are hybrid, they default to the rules that made sense when everybody was in the office.

    00;13;50;20 - 00;13;52;00
    Khaled Hussein
    That's right. That's right.

    00;13;52;03 - 00;14;16;25
    Wayne Turmel
    Okay. So that's on the so make a decision already is what we're trying to say. so now let's talk about the talent pool of folks. Right. What are they finding out there is I I've heard that there's a lot of bait and switch around remote work that, you know, people are kind of promising a degree of flexibility that doesn't really exist.

    00;14;16;27 - 00;14;33;02
    Wayne Turmel
    so, first of all, if I'm out there looking for a job which thankfully, knock on wood, I am not. But if I were out there looking for a job, what am I looking for? What's legit? What are the things that maybe I need to watch out for?

    00;14;33;05 - 00;14;56;27
    Khaled Hussein
    Yeah, you know, I kind of following the thread from before choosing a hybrid company, you know, has its own challenges also because, you know, the different, pros and cons for either side of very well defined. But that middle layer is and honestly there are we do even, you know, for better link when we're hiring. We do talk to a lot of talent that, hey, I like to be around people.

    00;14;56;27 - 00;15;13;29
    Khaled Hussein
    I like to meet people I like. So, you know, that frequency of getting together is really important. I think we're social beings, and I get that there's nothing, wrong about us. Not crazy or anything, but there is also the. Hey, I'd like to be heads down. I like to find talent, and I like to be able to travel.

    00;15;13;29 - 00;15;35;18
    Khaled Hussein
    I like to take care of my family. I like to do this and this and this and that and and I get my work done. And I think that could be done anywhere. I'm fortunate, you know, within tech and all that kind of stuff. And that could be done, anywhere. So I do think talent now are definitely starting to run into CEOs and companies making decision for either hybrid or coming back to office.

    00;15;35;18 - 00;16;09;27
    Khaled Hussein
    So now they have to choose not just the company that they're passionate about, their mission and their product, but they have to choose a company that's within a location that they're willing to via. And so it makes it even harder for them to really find, you know, the right job and the right opportunity. But also on top of that is, you have to you have to think, if I'm going to be remote, then the pool of company is now that is willing to be remote, that will continue that you kind of when you're talking to that C-suite, that that company and you see that they will continue to be because you don't want to

    00;16;09;27 - 00;16;28;20
    Khaled Hussein
    work at a company that six months later they're going to change that policy. And so, you know, you have to kind of test that as a candidate and you have to find a company that. But the pool of those companies have shrunk a lot. right now there is definitely a lot more, a lot less companies that are willing to be fully remote.

    00;16;28;20 - 00;16;34;06
    Khaled Hussein
    And there is a lot more towards coming back to office or some sort of, of a hybrid.

    00;16;34;07 - 00;16;55;10
    Wayne Turmel
    Is the coming back to the office thing. Is that just, you know, the pendulum is going to keep swinging. We're going to all go back to the office and then people are going to get fed up and start working from home again and working remotely. And then somebody in three years is going to get a bug in their hat and they're going to bring everybody back to the office.

    00;16;55;17 - 00;17;03;07
    Wayne Turmel
    I get the sense that it's just this pendulum that keeps swinging more so than conscious decisions being made.

    00;17;03;10 - 00;17;22;12
    Khaled Hussein
    See, I actually feel, this one, you know, I kind of have a slightly different opinion there. I do think we were forced to do remote. I think we had, you know, the external event that kind of forced everybody to be remote. So I don't think it was, you know, somebody that came up with this idea. And then we swung.

    00;17;22;12 - 00;17;38;02
    Khaled Hussein
    So I actually think it was the initial kind of change was an external factor and we had to adapt. Human beings are great at that. And now we realize, well, okay, we ran into all kinds of things here that we kind of maybe let's go back to what we were used to. But I don't think there's a swing here.

    00;17;38;02 - 00;17;58;29
    Khaled Hussein
    I actually think we're just kind of going back to what we're used to. This was just a forced thing. And what I think will happen is not that we kind of go back to being normal, but what I think will happen is different stages. I think we're going to see early stage companies are more open to being remote, and that will continue to be the case.

    00;17;58;29 - 00;18;19;14
    Khaled Hussein
    So I don't think there is a swing yet. I think it will continue to be the case because that the different stages of companies were remote really worked so well. I think those or just will recognize that and will continue to do that. And you'll find the investors even pushing for this. Refine CEOs and founders and playbooks are being decimated about like how do you do that?

    00;18;19;16 - 00;18;41;28
    Khaled Hussein
    And and I think, you know, larger stages, I think, you know, we're seeing right now with, you know, the apples of the world and Amazon that were not there kind of bringing, you know, people back to the office. And I think that will likely can I continue to be that. And then, so I think it's going to depend on which stage you're going to be part of.

    00;18;42;01 - 00;18;49;06
    Wayne Turmel
    So if I want remote to be part of my work, I should be looking at startups as opposed to legacy companies.

    00;18;49;08 - 00;18;57;23
    Khaled Hussein
    I think you will have higher chances of finding the right company with the right culture that is open to remote as you go a little bit earlier stage.

    00;18;57;25 - 00;19;28;24
    Wayne Turmel
    Dang well, this conversation went all kinds of places and I am not mad at that, actually. thank you, Khalid, for, you know, putting us in the C-suite mindset set and letting us know what's going on. if you want to know more about Khalid and about Better Leap and all that good stuff, we will have the, links in the show notes, which I will talk about in a second.

    00;19;28;27 - 00;19;31;04
    Wayne Turmel
    Khalid, anything you want to leave us with?

    00;19;31;06 - 00;19;59;03
    Khaled Hussein
    first of all, thank you so much for having me. You really. I really enjoyed this conversation, and I think, the one thing I'll say is, hey, recruiting is. And kind of the labor force is, is core to our culture and core to our economy. And I think we go through the ups and downs of that. And I think, you know, just, in a time where markets are tough and people are getting laid off and people are getting you know, try to find work life balance and try to find the right job opportunities, things can get tough.

    00;19;59;03 - 00;20;17;07
    Khaled Hussein
    But I want to I want to say that we've been here before and we survived this and and I know we will again. And I think I don't want people to lose hope. There's a lot of opportunities out there. And there is, we just have to be more clever in our approach. And, there is there there's hope.

    00;20;17;13 - 00;20;42;23
    Wayne Turmel
    There is hope. We will take that as our final words. Again, if you are interested in the transcript for this, conversation or learning more about Khalid and better Lee, we will have all of that stuff at long distance work life.com. we are really, really proud of the fact that our numbers are growing. People are listening to us.

    00;20;42;24 - 00;21;08;05
    Wayne Turmel
    You can decide why you decided to do that. but like and subscribe and tell others about the show. We are very excited. We also love to hear from you. We get a lot of show ideas from our listeners. pet peeves, things you want to vent about, things that you want to know that we should look and find good guests like Khalid.

    00;21;08;07 - 00;21;32;05
    Wayne Turmel
    Drop a line to either Marissa. Right. You can find that, you can find us on LinkedIn. You can just email us either Wayne or Marissa at Kevin eikenberry.com. And if you are interested in learning the skills necessary to be a leader in the hybrid remote, ever changing world of work, check out our long distance leadership series.

    00;21;32;11 - 00;21;53;01
    Wayne Turmel
    We do those several times a year. Or if you're interested in bringing that in-house to your company, do that. Darn it, I am done. That's another week of our lives. Khaled, thank you so much for being with us. And, for those of you listening, have a great week. Don't let the weasels get you down.

    00;21;53;03 - 00;22;05;05
    Unknown


    00;22;05;07 - 00;22;06;17
    Unknown



    Featured Guest

    Name: Khaled Hussein

    Bio: Khaled Hussein is an expert in talent acquisition and remote work strategies, currently leading at Betterleap. He is renowned for his insights into the modern employment market and innovative recruitment approaches, bridging the gap between skilled professionals and forward-thinking employers.


    Timestamps

    00:00 Introduction
    01:03 Defining Talent Stagnation
    03:23 Remote Work as a Perk
    05:37 CEO Pressures and Decisions
    10:49 Hybrid Work Challenges
    14:33 Recruiting in a Hybrid Environment
    16:34 Advice for Job Seekers
    17:03 The Future of Remote Work
    19:28 Conclusion

    Related Episodes

    Additional Resources

    Long-Distance Leadership Series

    If you want to dive deeper into the strategies and tools for effectively managing remote teams, check out the Long-Distance Leadership Series by The Kevin Eikenberry Group. This comprehensive series offers valuable insights and practical advice on leading remote and hybrid teams with confidence and success. From mastering virtual communication to fostering team engagement, the Long-Distance Leadership Series has everything you need to become a more effective remote leader. Start transforming your remote leadership skills today!

    Read More
    Fantasized Talent: How Remote Work Changes Self-Perception
    Guests, Leadership

    Fantasized Talent: How Remote Work Changes Self-Perception with Jim Frawley

    In this episode of the Long-Distance Worklife Podcast, Wayne Turmel interviews Jim Frawley, the author of "Fantasized Talent" and an expert in executive development. Jim delves into the concept of fantasized talent, a term he coined to describe a specific type of overconfidence that can emerge in the absence of real feedback, particularly in remote work settings. Wayne and Jim discuss the challenges of receiving and giving feedback remotely, the psychological aspects of imposter syndrome and fantasized talent, and practical strategies for both individuals and leaders to navigate these challenges effectively.

    Key Points

    • Introduction to fantasized talent and its implications.
    • Comparison between imposter syndrome and fantasized talent.
    • The importance of feedback in maintaining a realistic self-perception.
    • How remote work can exacerbate the lack of feedback.
    • Strategies for individuals to seek meaningful feedback.
    • Tips for leaders to provide effective feedback in a remote environment.
    • The role of social cues and context in communication and feedback.

    View Full Transcript

    00;00;08;06 - 00;00;43;24
    Wayne Turmel
    Hello. Hello, everybody. Welcome to another episode of Long Distance Worklife, the podcast where we try to help you thrive, survive, generally keep the weasels at bay in this crazy world of remote and hybrid. And whatever your work situation Sean is. my name is Wayne Tremmel. I am with Kevin Eikenberry Group, my regular co-host. Marissa. I can Barry is not with us today, which means it's an interview episode and we have a really good one for you today.

    00;00;44;00 - 00;01;05;29
    Wayne Turmel
    I think you're going to enjoy this conversation. So before I run over my intro and get all redundant on you, I am going to call in Jim Frawley. Jim is, the author of Fantasized Talent. And Jim, who are you? What should we know about you? And then we'll jump in.

    00;01;06;01 - 00;01;30;07
    Jim Frawley
    Sure. My name is Jim Frawley. I run an organization called bellwether, and we do executive development. We're based in New York, and we, really do executive development from the top, straight on down throughout the organization. My background was in executive communications, mostly in the financial industry. So that's where I really earned my chops. And as we take a look, our real sweet spot is how do you get people to prepare for change when they don't know what change is coming?

    00;01;30;10 - 00;01;39;11
    Jim Frawley
    And part of that is the remote work that we saw with with Covid and everything else, and the way that the workplace has changed over time. So we really help people adapt to that.

    00;01;39;14 - 00;01;58;12
    Wayne Turmel
    Now there is a cool phrase which you have adopted called fantasize talent, which sounds extremely consultancy and and gimmicky, but there's an actual really, really excellent point here that I would love you to kind of define for us and tell us what we're in for.

    00;01;58;15 - 00;02;18;24
    Jim Frawley
    Yeah, it, so the term fantasized talent and it came up, I was giving a presentation in Vegas at an HR conference, and someone asked if, imposter syndrome was getting increased with all this work from home. And what I've actually seen as I thought about it was this idea of fantasize talent, fantasize talent comes. There's an assessment.

    00;02;18;26 - 00;02;51;06
    Jim Frawley
    It's a great assessment called The Hogan. It's a leadership assessment that has all kind of full gamut of how are you when you're at your best? What do people see when you're at your worst? then there's another report you can get on your values, your motivations of I mean, it really covers the whole kind of circle. And one of the areas to look out for, for some people, is this idea of fantasized talent, which is believing that you either are born for greatness or you have this really, original, inventive, unique.

    00;02;51;06 - 00;03;12;20
    Jim Frawley
    You are special. and it can be perceived as a very arrogant, attribute of you when we're really under stress. Sometimes this can, if this is one of your your noted components of a Hogan, this can be seen when you're under stress. It's one of those negative behaviors that people can see because you think that you're destined for this greatness that can push other people down.

    00;03;12;20 - 00;03;27;28
    Jim Frawley
    And, and we are seeing I'm, I'm seeing anyway, this increase in this idea, I love the term of fantasize talent that we're better than we are, because we're not getting the real feedback that we need to really fit into. a bigger picture.

    00;03;28;01 - 00;03;50;10
    Wayne Turmel
    Now, there's two things that you just said there which fascinate me. One is this is kind of the flip side of impostor syndrome. Imposter syndrome is I suck. They're going to find out any minute. I'm going to be busted. You know, I I'm I'm a big fat fraud. The flip side of this is I'm a genius. And the sooner they realize that, the better.

    00;03;50;10 - 00;04;12;04
    Wayne Turmel
    So that's kind of the first thing. And the second thing, which is super important, is that we get that sense of reality, right. Whether I'm as good as I am or I'm a horrible, awful human being. Based on feedback and without feedback, you're left with the voices in your head making that decision.

    00;04;12;06 - 00;04;31;13
    Jim Frawley
    Yeah, it's you know what? It's the flipped. I could say it's the flip side of imposter syndrome, but they're from they're on the same coin. They're both forms of insecurity. I would say, you know, you're not really imposter syndrome. You're not really tapping into reality of what other people are actually seeing. If you get this promotion, if you do this work, there's a reason for it.

    00;04;31;15 - 00;04;47;16
    Jim Frawley
    And we always have the self-doubt and everything. That's a healthy self-doubt. So when we're dealing with imposter syndrome, it's what are people actually seeing? There's a reason I'm here. Am I living up to those expectations? And there's this fear to drive us to kind of continually be better on the same side. This fantasized talent is you're not getting the feedback you need.

    00;04;47;16 - 00;05;04;27
    Jim Frawley
    You're not matching reality. You're not really seeing you think you're doing a great job, but you're not necessarily picking up what what really leverage you have. And so when we're working remotely and feedback comes in so many different forms, we want this feedback. We want to be told how we are, but we don't necessarily believe the words that we're told.

    00;05;05;00 - 00;05;24;14
    Jim Frawley
    And so when we think about feedback, you know, I could tell you ten different ways how great you're doing. We still don't necessarily believe it. And feedback comes in so many different forms with, social cues, verbal cues, the the way that people look at you, the little shrugs, the facial expressions that people make when you're in a room with other people.

    00;05;24;17 - 00;05;46;22
    Jim Frawley
    And so feedback comes in so many different forms that have been removed when working remotely. We're going through the screen now. We don't get the rest of the room as you're talking one on one with someone or in the hallway or something else. How's that idea really picked up? And so it is kind of the same coin in terms of how are we actually landing on other people to remain relevant as the workplace changes.

    00;05;46;24 - 00;05;57;22
    Wayne Turmel
    And of course, the challenge here is the same as it is with everything having to do with remote work, which is it's not like we were great at this when we were all together.

    00;05;57;24 - 00;06;18;10
    Jim Frawley
    No. Yeah, right. Most people, nobody likes to give negative feedback. Nobody likes to tell you how to to improve. it's the biggest complaint that people have in so many when I'm working one on one with coaches or with teams, I don't get the feedback that I need is something I always hear, but the first question I ask them is, how are you going to get your feedback?

    00;06;18;10 - 00;06;35;16
    Jim Frawley
    How are you asking for feedback? How are you giving context? Feedback is not just this extrinsic, external kind of give it to me. I'm waiting for you to come to me. You have to meet them halfway. It's not just, how am I doing? Oh, you're doing fine. It's. Hey, look, I want to become a chief marketing officer or a chief operating officer.

    00;06;35;16 - 00;06;51;15
    Jim Frawley
    Do you think I'm taking the right kind of steps? It's a very different type of question. We can say, oh, now that I know where you want to go, I can give you feedback relevant to where you actually want to go. So there is this, there is this accountability also on the individual to get the actual feedback that you want.

    00;06;51;15 - 00;07;08;18
    Jim Frawley
    And when we're not in person, you know, when you give a presentation to a senior group of people and you look around the room and you're just asking your boss later, how did that go? But you know how it went because you know how people are sitting and changing and leaning into your questions and asking questions and are really interested in what you're presenting.

    00;07;08;23 - 00;07;14;23
    Jim Frawley
    It's a very different, way to communicate that. We seem to have lost when we're working remotely.

    00;07;14;25 - 00;07;44;07
    Wayne Turmel
    Yeah. And it seems like I mean, everything is based on the question you ask, right? How did it go is a wide open question. It's you're really asking, did they like it or are they going to take action? Did I do my job? Did you know there are a whole bunch of micro questions inside that seemingly innocent enough question.

    00;07;44;10 - 00;08;03;08
    Jim Frawley
    And and one of the things I love to talk to groups about is do you understand the definition of a question? And most people don't. Most people cannot define what a question is and the way I define it. And I've pulled this from a couple of different places. It's a request for information where you legitimately do not know the answer.

    00;08;03;10 - 00;08;22;18
    Jim Frawley
    And so when you're requesting information where you say, how am I doing? It's not really giving the framework to get something that's really tangible for you to do, right? You're asking for something from a different person's perspective. You have to line them up and guide them to get the actual information that you want and ask a really meaningful question.

    00;08;22;20 - 00;08;36;06
    Jim Frawley
    that and ask ourselves the same types of questions where there's no judgment involved in terms of the way we ask our question. It has to be purely a request for answer where we are, a request for an answer where we do not know what that answer is going to be.

    00;08;36;08 - 00;09;01;26
    Wayne Turmel
    Wow. That is that is big. Because so often when we hear the answer, we're putting it through that filter of do I think I'm a genius or do I think I'm a big fat liar? And we're going to hear because human beings do this, right, it's rationalization 101. We hear what confirms our bias is to start with.

    00;09;01;29 - 00;09;19;01
    Jim Frawley
    And also what confirms our biases because we think we know. I mean, so many people will go and give a pitch, you know, for a new product and they come out and say, that went horribly. And then they find out that everybody loved it or vice versa. That was amazing. And then they do it. What we do, though, is there's so much we don't know, because we don't know everybody else's perspectives.

    00;09;19;01 - 00;09;38;01
    Jim Frawley
    And the way that they interpret things. I mean, the 5 million people listening to this podcast, some are going to say, this is really insightful. Other people are going to say this was a waste of time because they may have already known, based on their perspective or whatever it is. And so we have to lose judgment. We fill in the gaps where we don't know what other people's perspectives are.

    00;09;38;07 - 00;09;55;26
    Jim Frawley
    We fill in gaps. If you if you ask me, how am I doing? I'm filling in the gaps of what the context is. On why you're asking. If you want to give me feedback, you're filling in the gaps based on your perspective of where you are, where you wish to go, and everything else where we have to line people up to say, these are my expectations.

    00;09;55;26 - 00;10;02;14
    Jim Frawley
    These are my intentions. This is what I want so that we can kind of fill in those gaps for them so we can get the feedback that we actually need.

    00;10;02;17 - 00;10;20;18
    Wayne Turmel
    Yeah, I think the number one challenge with remote work is that there is so much white space around us, and in fact, you know, in lieu of real evidence, we tend to make up what fills that white space, whether that's positive or negative. Delusional.

    00;10;20;21 - 00;10;20;27
    Jim Frawley
    Yeah.

    00;10;20;28 - 00;10;29;19
    Wayne Turmel
    Whatever that is. Right. We're creating unless we're unless we're proven otherwise, we're going to fill that up with our own assumptions and biases.

    00;10;29;24 - 00;10;45;29
    Jim Frawley
    And and working from home. We're doing an amazing job, right? If you're sitting there digging a tunnel and you say, I'm working really hard and I'm working extra hours and I'm digging this tunnel, but then from left field, somebody says, what are you building a tunnel for? You need a bridge. You say, I'm completely out of, you know, I've done the completely wrong thing.

    00;10;45;29 - 00;11;08;24
    Jim Frawley
    I'm in the completely wrong place. And I've spoken to many people, have lost their jobs over the last few years because it's happening a lot. And I've heard this from multiple people. I had no idea how out of touch I really was. I had no idea how irrelevant I really was, how I was becoming so further away from the mark because they weren't asking questions, they weren't inserting themselves, they weren't getting in front of the right types of people.

    00;11;08;27 - 00;11;23;16
    Jim Frawley
    And then they wake up one day, there's a massive layoff, and they say, I was working so hard. I was doing crazy hours, I was doing good work. And so this part of the business is no longer relevant. We're cutting it out. You're gone. And so we have to ask these types of questions on remaining relevant. And that's really the hard part.

    00;11;23;16 - 00;11;30;21
    Jim Frawley
    When you're working remotely, how do you remain relevant and make people aware of you. And we have to do this by asking really good questions.

    00;11;30;23 - 00;11;40;03
    Wayne Turmel
    Yeah, I call those wily coyote moments where you're running and you're off the cliff and you're way off the cliff, and you don't know it until you look down. You do a.

    00;11;40;03 - 00;11;41;21
    Jim Frawley
    Couple blinks and you're stuck.

    00;11;41;21 - 00;12;12;18
    Wayne Turmel
    Exactly. I just everybody should be issued a little sign that says, yikes. okay, so there are two things that kind of came to mind, as you were saying, that, and one is from the leader's side and one is from the employee's side. So clearly we need the feedback. Let's start with the individual. Right. How do we consciously, intentionally get the feedback that we require.

    00;12;12;18 - 00;12;21;00
    Wayne Turmel
    And this applies no matter how or where you work. But it is particularly important in remote environment.

    00;12;21;02 - 00;12;41;12
    Jim Frawley
    So the first thing we have to recognize is that feedback is a social exercise. And so we have to surround ourselves with the people who can give us the good, honest feedback that we need. And this is a social exercise. It helps to be in person, but if it's not a person, then we can do it remotely. Obviously, your direct manager, you want to get it from them.

    00;12;41;18 - 00;13;01;21
    Jim Frawley
    You've got peers, you've got other allies within the organization. You've got people that you naturally trust. Ideally, you've had people throughout your career. Even if you're young in your career, you've got people who have had a major impact on you becoming the type of executive or worker that brings out the best in you. These are people that you want to surround yourself with completely.

    00;13;01;21 - 00;13;16;24
    Jim Frawley
    And when you surround yourself with these types of people, we then have to teach them how to give us feedback. We have to give them the context on where we wish to go, what we wish to do. What are you really asking for? Are you asking for feedback? Why? Because you want a promotion. Because you want to raise?

    00;13;16;27 - 00;13;35;14
    Jim Frawley
    Because you want to make sure you're doing a good job. Because you're afraid of being laid off. Whatever the context is driving your request for feedback, you need to have a solid answer on why. And one of the exercises you can do, it's almost like this, root cause analysis that you'll see in work is I always tell people S5 was, how am I doing?

    00;13;35;14 - 00;13;52;12
    Jim Frawley
    Why are you asking that question? Because I want to find out how I'm doing. Why? Because I want to see if I can get a promotion. Why? Because I want to. You know, and if you go through five questions, five whys, eventually you're going to get to some kind of root cause as to why you want this type of feedback.

    00;13;52;12 - 00;14;09;00
    Jim Frawley
    And what's driving your question. Then suddenly you have a context that you can give most people when we're communicating, we don't give context. And this goes to leaders or individuals. We don't give kind of, why did you do that? It's not a question. That's a judgment. You want to kind of cue them up so that you can cut them down.

    00;14;09;07 - 00;14;23;07
    Jim Frawley
    So how can you ask? Tell Me More allows you to get some context so that you can give the proper answer that that people are actually looking for. So we have to give context to why we're asking for feedback, so that people can give you the feedback that you really, really want.

    00;14;23;10 - 00;14;48;10
    Wayne Turmel
    You said something really important. I mean, setting context is critical, but you said something important that kind of got glided over, and I want to make sure that our listeners pay attention to that which is feedback comes from all kinds of places. When we hear feedback, we assume many people assume that that's my boss giving me performance evaluation feedback.

    00;14;48;15 - 00;15;06;08
    Wayne Turmel
    I'm doing a good job, I'm doing a bad job. But in fact, feedback takes all kinds of forms from all kinds of places. And very often we don't give feedback to our peers, to our colleagues, to whatever, because that's not our place, right?

    00;15;06;08 - 00;15;26;29
    Jim Frawley
    Yeah. We don't want to over summer bounds. We love to, pass judgment. We're thinking about how other people are doing, but we never want to tell them. but also, you know, depending on who your audience is for feedback and getting feedback, I mean, whether it's a senior person, your direct boss, people who report to you, people who are peers, the type of feedback can be different.

    00;15;26;29 - 00;15;43;20
    Jim Frawley
    It's not just, how am I doing, right? You're not going to ask a person reporting to you, I want to be a chief marketing officer. How do you think I'm doing? feedback comes in many different types of questions. So you can get these, you know, did we, tackle what we wanted to achieve in that meeting? How do you think that went?

    00;15;43;22 - 00;16;03;01
    Jim Frawley
    how would you have done it differently? What what do you think that meaning means for us today? And is there something that you saw in that meeting that maybe I didn't? All of this is feedback, that it's data that we can absorb to say, wow, this person saw something that I did not even think about, that I should probably incorporate into my presentation next time or into my meeting next time, or something like that.

    00;16;03;06 - 00;16;25;04
    Jim Frawley
    So the types of questions we ask run the full gamut, but we want honest feedback, and we need to lay the groundwork where people can be honest with us. And it's not this personal kind of, you were good or you were bad or you were this. Ask them for their interpretation of it, because then suddenly, if you give the context and ask for their interpretation, people will talk your ear off because they love to talk about the way they think about things.

    00;16;25;04 - 00;16;47;16
    Jim Frawley
    So why did they approach things and these different perspectives? That's feedback. That's the social kind of network that you want around you to give that valuable perspective, to challenge your belief systems, to challenge your assumptions. Every assumption you have is probably wrong. And so how do you take these assumptions and get the feedback? You need to challenge it so that you can be better in the next, the next round.

    00;16;47;19 - 00;17;10;20
    Wayne Turmel
    So as an individual, it's about create contact. When you're seeking feedback, create context for it. I'm pretty sure I know the answer to this, but let's put the shoe on the other foot. I'm the manager, right? I'm the leader. Whatever. And I need to give feedback. What do I need to be aware of? Watch out for.

    00;17;10;23 - 00;17;29;08
    Jim Frawley
    First two things I would say. One is you have to create the expectation, right? If you want an expectation of brilliance, you need to say, I expect brilliance, and I'm going to cut every string so that you can be as brilliant as you are, but recognize when you don't hit this, I'm going to come out and I'm going to tell you that you didn't hit it right.

    00;17;29;08 - 00;17;55;02
    Jim Frawley
    So if you properly set it up at the beginning to say, these are my expectations, then it's easier to have the conversation later. That's one. But then secondly, you have to create an environment and someone call this psychological safety. Some would call it other things where your teaching people. If you're a manager, you want to teach your people to be asking legitimate questions of themselves because you want them to be asking themselves.

    00;17;55;02 - 00;18;16;27
    Jim Frawley
    These questions before you ask the question of them. And so after every meaning, they should be saying, what, could I have done better in that meeting? Or what went really well in that meeting? They should be asking this on a constant developmental, spin. And I have some clients who start every meeting now with three simple questions or five simple questions.

    00;18;16;27 - 00;18;45;05
    Jim Frawley
    What did you learn this week? what challenges are you working on this week? what's your biggest challenge this week? And how can anybody help? Right. And if you start facilitating these types of questions where people know that that's what's expected of them, no judgment, just pure questions. A real question has no judgment where your perspective is given, suddenly people are more open to answering these types of questions and asking more questions and saying, I have this idea, and how about this?

    00;18;45;12 - 00;18;50;19
    Jim Frawley
    So you're facilitating a type of discussion where people can ask really, really good questions.

    00;18;50;22 - 00;18;55;04
    Wayne Turmel
    Jim, we could go on for ages. This topic is fascinating.

    00;18;55;05 - 00;18;55;25
    Jim Frawley
    I love this stuff.

    00;18;55;27 - 00;19;23;04
    Wayne Turmel
    And we're geeks about this stuff. And we can talk about this for much longer than anybody wants to listen to it. But thank you so much. the whole concept of fantasized talent and, you know, what we believe about ourselves should be evidence based. And are we getting feedback that supports or doesn't is such a, uniquely phrased thing which we don't hear very often in this business.

    00;19;23;04 - 00;19;28;24
    Wayne Turmel
    So thank you for creating that easily stolen concept. we we like that.

    00;19;28;27 - 00;19;38;02
    Jim Frawley
    Yes. It's good. I'll give credit to Hogan, but I love it. I love the term right. Fantasize that it's so relevant right now. It's it's because we just don't know.

    00;19;38;04 - 00;20;06;20
    Wayne Turmel
    Indeed. ladies and gentlemen, if you have enjoyed this conversation, and I can't believe you didn't please, listen to other episodes, like, and subscribe if you want to take another look at this. If you want links to Jim's business bellwether, to Jim himself, all of that good stuff, check out long distance work life.com. That's where we keep our transcripts, past episodes, all of that good stuff.

    00;20;06;23 - 00;20;31;08
    Wayne Turmel
    If you have an idea for a show, if you have a comment, you know, if you have feedback for us, whether that's legit feedback or vicious personal attacks, which may be legit, we're good with it. reach out to either myself or Marissa Wayne at Kevin Eikenberry. Marissa at Kevin Eikenberry, find us on LinkedIn. We love to interact with our listeners.

    00;20;31;10 - 00;21;01;07
    Wayne Turmel
    Pet peeves, future topics, future guests. We want to hear from you. And if you want to learn more about delivering feedback, you can certainly talk to Jim. Not for nothing. At the Kevin Eikenberry Group, we have our longest leadership series that's available in-house for our clients or as an open enrollment program. If you want to learn the nuts and bolts of being a good leader in a remote and hybrid environment, check us out.

    00;21;01;09 - 00;21;14;29
    Wayne Turmel
    links are also on the show notes. Jim, thank you for being with us. We really appreciate your time, man. And for everybody else, thank you for listening. Don't let the weasels get you down. Hey.


    Featured Guest

    Jim Frawley

    Name: Jim Frawley

    Bio: Jim Frawley is the founder and CEO of Bellwether, an executive development firm based in New York. With extensive experience in executive communications in the financial industry, Jim specializes in preparing leaders for change. He is the author of "Fantasized Talent," focusing on the impact of overconfidence and the importance of feedback in the workplace.


    Timestamps

    0:00 Introduction
    1:00 Meet Jim Frawley
    2:00 What is Fantasized Talent?
    4:30 Fantasized Talent vs. Imposter Syndrome
    7:00 The Role of Feedback in Self-Perception
    9:15 Challenges of Receiving Feedback Remotely
    11:45 Strategies for Seeking Meaningful Feedback
    15:00 Tips for Leaders on Giving Feedback
    18:30 The Importance of Social Cues and Context
    21:00 Closing Thoughts

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    Additional Resources

    Long-Distance Leadership Series

    If you want to dive deeper into the strategies and tools for effectively managing remote teams, check out the Long-Distance Leadership Series by The Kevin Eikenberry Group. This comprehensive series offers valuable insights and practical advice on leading remote and hybrid teams with confidence and success. From mastering virtual communication to fostering team engagement, the Long-Distance Leadership Series has everything you need to become a more effective remote leader. Start transforming your remote leadership skills today!

    Read More
    Guests, Leadership, Working Remotely

    The 12-Week MBA: A New Approach to Remote Leadership Training with Nathan Kracklauer

    Wayne Turmel chats with Nathan Kracklauer, the Chief Research Officer at Abilitie, about the innovative 12-Week MBA program. Discover how this experiential learning approach is transforming remote leadership training and providing valuable skills for managers in hybrid and remote work environments. Nathan shares his insights on the importance of building trust, learning in cohorts, and the unique challenges faced by remote leaders. Tune in to learn how you can elevate your management skills without stepping away from your career.

    Key Takeaways

    1. Explore Flexible Learning Options: Consider enrolling in innovative programs like the 12-Week MBA to gain essential leadership skills without the time and financial burden of traditional MBAs.
    2. Focus on Building Trust in Remote Teams: Prioritize developing trust and effective communication within your remote or hybrid teams to enhance collaboration and productivity.
    3. Leverage Peer Learning: Engage in cohort-based learning to benefit from the diverse perspectives and motivation that comes from studying with peers.
    4. Seek Credible Certification: Ensure that any non-traditional learning program you undertake provides credible certification or evidence of completion to bolster your resume and professional credibility.
    5. Adapt to Global Learning Trends: Stay open to new and flexible learning methods that are being increasingly accepted worldwide, making education more accessible and relevant to your career goals.

    View Full Transcript

    00;00;07;26 - 00;00;37;26
    Wayne Turmel
    Hello, everybody. Welcome back to the Long Distance Worklife for podcast dedicated to remote hybrid working, thriving, surviving wherever you happen to be trying to get your work done. My name is Wayne Turmel. I am super excited to be here today. This is a sans-Marisa episode, which means we have a very, learned, exciting, cool guest that I'm excited for you to see.

    00;00;37;27 - 00;00;50;01
    Wayne Turmel
    And we're going to bring him in right now. Nathan Kracklauer who is in Germany somewhere? welcome to the long-distance worklife.

    00;00;50;04 - 00;00;52;28
    Nathan Kracklauer
    Yeah. Thank you. Wayne, it's a pleasure being here.

    00;00;53;00 - 00;00;56;13
    Wayne Turmel
    So who are you and why do we care?

    00;00;56;15 - 00;01;22;11
    Nathan Kracklauer
    well, I am the chief research officer of a company called ability. And ability does management leadership training. through a methodology called experiential learning and specifically through business simulations. And we have a, a solution that is what we call a mini MBA. We call it the 12 week MBA, about which I have just written a book along with our CEO.

    00;01;22;13 - 00;01;44;02
    Nathan Kracklauer
    And, it's an online learning experience, which I think is what many of your listeners will be interested in to see, you know, what are the approaches you can take to learning, to, how to learn about management related topics online, but also maybe what management related topics are different, when you're working online?

    00;01;44;04 - 00;02;12;00
    Wayne Turmel
    Well, yeah. I mean, let's let's start with the idea of the kind of do it yourself structured finding stuff where you can way of educating yourself. a lot of our listeners know I don't have a formal college degree, certainly not an MBA. And yet here I am, right. so I am passionate about self-development and learning and taking it on yourself.

    00;02;12;02 - 00;02;27;19
    Wayne Turmel
    How does the kind of traditional MBA experience, but up against remote and hybrid work and the way that we're working now in whatever part of the 21st century this is?

    00;02;27;22 - 00;02;52;26
    Nathan Kracklauer
    Yeah, I mean, that's I think that's one of the core questions, I think for many years, just having, the traditional MBA to work with as an option has limited very many people from gaining the kinds of management, not experienced, but the access to the skills, the knowledge and the insights and the mindsets, even though they would, like you said for yourself, have ample opportunities to have to use them in the real world that they were facing.

    00;02;52;26 - 00;03;16;11
    Nathan Kracklauer
    Right. And the challenge, I guess, of the traditional MBA is it makes you take off, you know, 1 to 2 years out of the workforce. And that is a huge cost, both personal. because, you know, that's two years out of your life. and it's a financial as well, but it's also the opportunity of cost of not continuing to develop your personal network in a, in an industry and in a company.

    00;03;16;11 - 00;03;37;26
    Nathan Kracklauer
    It's you're not developing your knowledge of that industry and your skills specific to that industry in that company. And so for many people, it hasn't really been been an option or an attractive option. and yet we all know that when you make that transition from being an individual contributor to being a manager, you need some kind of support.

    00;03;37;28 - 00;03;41;23
    Nathan Kracklauer
    it's an entirely different universe. On the other side of that threshold.

    00;03;41;25 - 00;04;01;19
    Wayne Turmel
    So what are the things? What are the things specifically? call them topics or subject matters. Just because we got to call them something. Where are the areas of learning that, particularly when it comes to remote work, people are most in need of.

    00;04;01;22 - 00;04;29;02
    Nathan Kracklauer
    Yeah. So, in our program, we focus on two areas. And with respect to remote learning and the challenge, excuse me, the remote working and the challenges thereof. it's really the second topic that is, I think, the one that stands in the, in our focus, which is how we work with people, and in truth, few of our formal, learning opportunities, certainly throughout, school and throughout college and even throughout the MBA, they don't focus enough on that.

    00;04;29;02 - 00;04;51;19
    Nathan Kracklauer
    And yet, what we need to know about how to work alongside others and through others as a manager, is all the more urgent in that remote setting? and I think the first principle, again, in any kind of relationship, in any kind of working relationship, is the principle of working in a trusting relationship, finding, trust.

    00;04;51;19 - 00;05;19;00
    Nathan Kracklauer
    But it's all the more important online, working remotely, as I have experienced myself. because there are so few opportunities to do the kinds of care and feeding of relationships that sort of are natural and built into how we, have been sort of built to work together over millennia, and over our entire evolutionary history.

    00;05;19;00 - 00;05;27;14
    Nathan Kracklauer
    So we're kind of separated from each other when we work remotely. And a lot of the ways that we build trust are just simply not there. So we have to find ways to replicate them online.

    00;05;27;17 - 00;05;54;01
    Wayne Turmel
    So one of the things that I have certainly dealt with in my own career, and the people who take advantage of your program or those just building their own right, is so many of us have done is at least if you go to Wharton or even University of Phenix or something, where there is a name that says, yes, you have completed this.

    00;05;54;03 - 00;06;25;18
    Wayne Turmel
    If you're going to develop yourself, how do you do that in a way that is credible to the people who are going to care, right. People in your organization who promote you, who want to know that you've actually studied this stuff, you can't just say, oh yeah, I read all these book and took all these online courses. How do you actually build a credible resume with the outside world when you're doing it piecemeal, bit by bit, on your own?

    00;06;25;20 - 00;06;56;16
    Nathan Kracklauer
    Yeah, that is truly the challenge. And, I think from an employer perspective, it's quite interesting. I see you and I were talking about this, just the other day about his experience, that he had recently speaking to somebody on the employer's side who also questioned whether the amount of time and money you spent on an MBA, for those who have done that actually bodes well for your decision making prowess and your financial investment making prowess in the real world, so that could actually go in the opposite direction.

    00;06;56;16 - 00;07;21;03
    Nathan Kracklauer
    But I think what employers do value is the fact that you are making those efforts, because not everybody does. So if you can say, look, I actually went to this course and it was concluded, now we have to, of course, providers like ourselves have to provide something that says, yes, it was completed according to the completion criteria we have so that you can legitimately post that on your LinkedIn resume, your LinkedIn profile, or on your resume.

    00;07;21;06 - 00;07;56;25
    Nathan Kracklauer
    but, the signal that you are doing that, that you are spending money, but more importantly, your time to develop yourself indicates something to employers. And that may actually be, appreciated if it's at smaller and incremental skills and in specific targeted areas than if it's this general, traditional two year MBA that's highly expensive, and the content might not be as focused on the specific tasks that you are trying to that you're currently doing, or that you're trying to, apply for in your next job in the next step up.

    00;07;56;27 - 00;08;30;11
    Wayne Turmel
    Which I think for those listening kind of raises an important point. And while I'm not, you know, I don't encourage busy work and kind of covering your butt with tons of paperwork you need evidence of having done these things, even if it's just a certificate from the provider or something to say that you have completed this program or gotten this grade on the program or however it works, you got to have that evidence.

    00;08;30;14 - 00;08;58;05
    Nathan Kracklauer
    Yeah, exactly. And and one of the ways that, I mean, we're, experimenting with this is I think many programs are, something we introduced, just in the last cohort that we, we had for our program, was to have the option to have closing interviews, so to speak, with some of our facilitators. And, so our faculty and, what that allowed the participants to do was, share.

    00;08;58;07 - 00;09;21;25
    Nathan Kracklauer
    I mean, it wasn't it wasn't like an oral examination, but they could they had some questions that they could prepare and then have a conversation. Really. with the faculty member that went back and forth. So how does this apply to you in this concept that you talked about? How does this apply to your particular position? And, you know, how could it maybe how could it apply in your next position in having more of a, a conversation around some of the core topics?

    00;09;21;25 - 00;09;44;12
    Nathan Kracklauer
    But what that also allowed for is the participant to feel quite confident that they had truly understood the concepts it was had that character of an examination without feeling like it to, you know, provide validation of the concepts. And what it then allowed us to do is to say, you know what? As part of that, you know, if you apply to your job, will will also, you know, write a recommendation for you on that basis.

    00;09;44;12 - 00;10;00;25
    Nathan Kracklauer
    So there are ways, I think, that these online programs like ours are experimenting with to provide exactly that sort of evidence in ways that are also even relevant, maybe more relevant than just having a stamp of approval on on a resume or a badge on a, on a LinkedIn charter.

    00;10;00;27 - 00;10;29;15
    Wayne Turmel
    Yeah. You said something earlier that I want to get back to, which is the notion of learning in cohorts. there's kind of this notion that especially if you are a remote worker and, you know, you're out in the provinces somewhere, wherever you happen to be, that you're kind of on your own to do this. certainly a lot of what I did back in the day was me and a book and a course and an online thing.

    00;10;29;18 - 00;10;35;10
    Wayne Turmel
    But talk to me about learning in cohorts and what that means.

    00;10;35;12 - 00;10;53;19
    Nathan Kracklauer
    right. Yeah. So, I think that's new terminology that is coming along, but I what it gets to is that learning is inherently also a social activity. And when you think about it, what we get out of our peers is not just that we can learn from each other, although that's a big part of it. Right?

    00;10;53;19 - 00;11;11;25
    Nathan Kracklauer
    We'll have complementary experiences. but if we could put together with a group of other peers and have, avenues for interacting with each other, we will teach each other things. but we'll also be using each other as benchmarks, really? We'll say, I'm finding this very hard if we if we do that on our own.

    00;11;11;25 - 00;11;36;25
    Nathan Kracklauer
    Right. If we're all in our lonesome, reading a book we don't know is the problem with me. Or is this book maybe not written well, or is this concept not one that's even relevant to me? We just don't know these things. If you go into a group of peers and you find I'm having a hard time with this, but then I discover everybody else is too, that actually is a very relieving experience, that can help us be motivated to actually dive a little bit deeper and put in the extra effort.

    00;11;36;27 - 00;11;59;08
    Nathan Kracklauer
    Or conversely, we find that everybody else already understands it, then that might raise some anxiety, but that also means it's time for us to up our game, because everybody else gets this concept. I better get it too. So there are many different ways that we reinforce each other's motivation and learning when we work together in groups or cohorts, as is the fashionable word now.

    00;11;59;10 - 00;12;35;29
    Wayne Turmel
    Yeah, I mean, there is something to be said for learning with other people. And, you know, we spend a lot of time when we work remotely and we work in our own heads going, maybe it's just me and this, this notion that it's yeah, it's probably not. Yeah, right. And where it is, you clearly you need to step up your game, but where you realize, oh, it's not just me or a lot of times I'll find that a colleague or somebody else has a way of explaining it that maybe is clearer than what the instructor is telling me.

    00;12;36;02 - 00;13;11;01
    Wayne Turmel
    Yeah, right. It's a way of picking it up that way. So what's the balance of alone work? And I know we're talking about your program in particular, and there are other companies out there, you know, no big shock. There are other companies doing kind of the same thing. And certainly you can self-organize a lot of stuff. But, you know, just in your, company's experience, what's the balance of head down alone work versus synchronous with other people versus asynchronous with other people?

    00;13;11;04 - 00;13;35;15
    Nathan Kracklauer
    Yeah. I yeah, trying to run the numbers in my head now, but I think it's going to be on the scale of two thirds, three quarters, actually in synchronous activities for us. And I think that's really important, especially when it's online. Now, the reason that we can do that is that our particular methodology, I mean, one way to do this right would be, hey, you come to a synchronous event where there's an instructor and maybe they're able to get the discussion going on a zoom call with breakouts.

    00;13;35;15 - 00;13;56;15
    Nathan Kracklauer
    And there's some of that too. but then that the, the classic way of doing this is then you go and you work on something on your own, an exercise or problem set or whatever, whatever it is, you maybe write a little paper delivery. That's sort of the classic way of doing things where a lot of the application is what you do on your own, and then the information gathering is what you do in the classroom.

    00;13;56;22 - 00;14;26;15
    Nathan Kracklauer
    What we do is we have these business simulations that are platforms are actually applying the concepts directly, and we're in one synchronous experience, along with our colleagues and with a faculty member going through cycles of experiencing the actual content by making decisions, running a virtual business along with their colleagues, and then going back and cycling back into a discussion with the instructor about, okay, what does this mean?

    00;14;26;20 - 00;14;54;27
    Nathan Kracklauer
    What does this mean in the real world? Here's some new tips and ideas, new concepts, maybe on business acumen. maybe on on, how to build trust, maybe on how to work together in teams. And now with those new inputs, let's go back into the next cycle and start applying them. So in that way, what we have is a, experience that is fundamentally built on the synchronous and where the, the, asynchronous components and the self-study components are somewhat ancillary to that.

    00;14;54;29 - 00;15;26;12
    Wayne Turmel
    One of the things that I find fascinating is, and the more I do this podcast, the more I realize, you know, I'm a Canadian living in the States, talking to people wherever. And, and and that has just boggled my brain for years, right. That the world is that small. you are living in Germany right now. How does the rest of the world look at these kind of incremental, less formal ways of learning?

    00;15;26;12 - 00;15;38;07
    Wayne Turmel
    Do German companies offer more or less credibility to those? Are they still kind of hidebound to the traditional university approach? What's the rest of the world doing about this?

    00;15;38;10 - 00;16;06;08
    Nathan Kracklauer
    It's yeah, it's really, of course, quite complicated because first of all, I don't know most of the rest of the world. I do know Europe fairly well. And there's divides north, south, east, west and all that. that make that, answer quite complex to answer, just for example, I think you find, that in, in traditionally the Latin based cultures of southern Europe, the role of the teacher, the instructor is quite different.

    00;16;06;10 - 00;16;30;29
    Nathan Kracklauer
    the instructor, the expectation coming from learners is that that person be, more of an authority figure, whereas in northern Europe you would now have. No, no, we're all peers here, including the faculty member. And so that drives a whole different I mean, that's part of this, but, that's just one of the major phenomena that overlays the cultural differences.

    00;16;30;29 - 00;17;10;07
    Nathan Kracklauer
    That alone makes up for quite significant differences, I would say, between any given area in Europe and the US. And I know it's quite there are many similar dynamics in play also, all around the world. I've worked quite a bit in Asia. Also, I think in terms of the acceptance and credibility of these things, I do think the US, is moving somewhat more quickly on that, that, the idea of do it yourself and, less formal training and alternatives to, to traditional methods, I think there's more of a willingness to pioneer that, in the US and I don't mean pioneered from the state of, point of

    00;17;10;07 - 00;17;34;17
    Nathan Kracklauer
    view of the provider, but pioneer it as actual user thereof, as somebody willing to try these things out. by and large, I think the acceptance is somewhat higher in the US, but at the same time, I want to qualify with that, with saying that many of the, areas around the world, that have not had access to, let's say, the traditional forms of education are also now quite willing to pioneer that and are hungry for it.

    00;17;34;19 - 00;18;05;19
    Nathan Kracklauer
    so I have personally not had many opportunities to travel to Africa, for instance. But I know that we have actually many participants in our open enrollment programs coming from Africa through partnerships, in, in that broad region, very large region, continent, and that, actually are quite interested in using these alternatives because they are more accessible in, in time, accessible in terms of the financial resources required and so on.

    00;18;05;21 - 00;18;39;01
    Wayne Turmel
    While I've got about ten more questions that I want to ask and not nearly enough time. Nathan Kracklauer from ability. If you are interested in learning more about their programs, if you're interested in learning more about Nathan, we will have all of those links and other good stuff on our website. Long distance work life.com, along with a transcript of this, conversation so that if you missed some of the good stuff that we talked about or didn't get the notes right, they are there for you.

    00;18;39;04 - 00;18;46;00
    Wayne Turmel
    Nathan, thank you so much for being with us, man. I really appreciate your time today. It's been a good conversation.

    00;18;46;02 - 00;18;50;22
    Nathan Kracklauer
    Thank you. And it has been and I look forward to speaking with you again.

    00;18;50;24 - 00;19;22;08
    Wayne Turmel
    Alrighty. So we are wrapping it up. as I say, you can always find, transcripts, links, information on this or any of our conversations at Long Distance Work life.com. I would also urge you, if you are interested in learning more about leading remote hybrid teams. Nathan mentioned public programs. Certainly ability has public programs that anyone in the world can register for, as do we.

    00;19;22;08 - 00;19;51;18
    Wayne Turmel
    The long distance leadership series is an important part of what we do. You can visit Kevineikenberry.com/LDLS which stands for Long Distance Leadership series. And as always you can reach out to myself or Marisa. Questions comments, vicious personal attacks. Anything that you would like to share with us. We are at your service. You can email us or connect through LinkedIn or our LinkedIn page for this show.

    00;19;51;18 - 00;20;13;04
    Wayne Turmel
    For the long distance work life. That's it! Thank you so much. You all know how podcasts work. Please like and subscribe. We hope that if this is your first time with us, you see it. Check out the other episodes and if you are a long time listener, thank you, thank you and be part of the community. Be part of the conversation.

    00;20;13;04 - 00;20;28;04
    Wayne Turmel
    We want to bring you off that you want to know about. So that's it. I am you know, pretty much done with you for the day. Go to. My name is Wayne Turmel. Don't let the weasels get you down.

    00;20;28;06 - 00;20;32;11
    Unknown


    00;20;32;13 - 00;20;33;13
    Unknown



    Featured Guest

    Name: Nathan Kracklauer

    Bio: Nathan Kracklauer is the co-author of "The 12-Week MBA," a groundbreaking book that reimagines business and management education for the 21st century. With over twenty years of experience in learning and development, Nathan has designed and delivered leadership programs for multinational corporations and top-tier business schools. He is passionate about inspiring people to take on management roles with confidence, competence, and compassion. Additionally, Nathan has led product design and development teams, successfully commercializing innovative learning software applications.


    Timestamps

    00:00 Introduction
    01:22 What is the 12-Week MBA?
    03:37 Challenges of Traditional MBAs
    04:52 Importance of Self-Development
    05:19 Key Topics in Remote Leadership Training
    07:56 Credibility of Non-Traditional Learning
    12:36 Learning in Cohorts
    14:54 Balancing Synchronous and Asynchronous Learning
    18:39 Global Perspectives on Learning
    20:28 Closing Thoughts and Resources

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    Long-Distance Leadership Series

    If you want to dive deeper into the strategies and tools for effectively managing remote teams, check out the Long-Distance Leadership Series by The Kevin Eikenberry Group. This comprehensive series offers valuable insights and practical advice on leading remote and hybrid teams with confidence and success. From mastering virtual communication to fostering team engagement, the Long-Distance Leadership Series has everything you need to become a more effective remote leader. Start transforming your remote leadership skills today!

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    Navigating Hybrid Havoc with John Forsythe

    Wayne Turmel sits down with John Forsythe of Deloitte Consulting's Human Capital Group. They dive into Deloitte's Human Capital Trend Report 2024, exploring the evolving landscape of hybrid work and what it means for senior leaders. John shares his insights on the push and pull of hybrid arrangements, the importance of flexibility, and how AI is shaping the future of work. Whether you're a team leader or an executive, this episode is packed with practical advice on how to navigate the challenges and opportunities of remote and hybrid work.

    Key Takeaways

    1. Build Trust in Remote Work: Focus on measurable outcomes to build trust in remote productivity.
    2. Promote Micro-Cultures: Encourage local team leaders to set their own work cadences.
    3. Enhance Worker Agency: Involve team members in decision-making to foster ownership.
    4. Leverage AI for Efficiency: Automate mundane tasks, focusing human efforts on creativity and problem-solving.
    5. Align Hybrid Work with Talent Lifecycle: Be intentional about in-person interactions for key lifecycle moments.
    6. Pilot Before Policy: Test and iterate hybrid strategies before rolling out policies.
    7. Invest in Manager Development: Provide training and resources for managers to lead in hybrid environments.
    8. Explore Emerging Technologies: Experiment with AR, VR, and new collaborative technologies.
    9. Prioritize Intentional Leadership: Create a positive culture focused on helping employees thrive.

    Timestamps

    00:00 Introduction
    01:14 Hybrid Work Concerns
    02:26 Together When It Matters
    05:09 Flexibility as a Competitive Advantage
    07:16 Autonomy and Accountability
    09:09 Worker Agency
    11:14 AI and Hybrid Work
    14:00 Talent Lifecycle
    16:16 Think Like a Researcher
    18:10 Technology and Collaboration
    19:47 Conclusion

    Featured Guest

    Name: John Forsythe

    Bio: John is a managing director in Deloitte Consulting's Federal Organizational Transformation service line. With over 25 years of business management experience, including 17 years in federal government consulting, John specializes in driving broad organizational change. His expertise spans organizational consolidation, culture change, strategic change, communications, leadership alignment, and executive coaching. John has also advised clients across the federal sector, focusing on the defense sector, including USTRANSCOM, the Navy, and the Wounded Warrior Recovery Care Program.


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    Project Management Unplugged: Kory Kogon on Leading Without Limits

    Wayne Turmel sits down with Kory Kogon, co-author of "Project Management for the Unofficial Project Manager" and VP of Content Development at Franklin Covey. They delve into the vital skills and strategies needed for effective project management, particularly in remote and hybrid work environments. Whether you're organizing dinner or a high-profile event, Kory discusses the universal principles of project management and the critical role of informal authority and people skills in achieving project success.

    Key Takeaways

    1. Recognize the Scope of Project Management: Understand that project management skills apply to both small daily tasks and large-scale operations, and can enhance productivity in both personal and professional settings.
    2. Embrace Informal Authority: Develop skills to manage teams effectively without formal authority. This includes building trust, demonstrating respect, and ensuring clear communication.
    3. Utilize Simple Tools: Start with basic tools like Excel for project management to maintain visibility and coordination. Don’t be intimidated by complex software; focus on tools that help clarify and track project progress.
    4. Focus on People Management: Acknowledge that the success of a project largely depends on the people involved. Practice leadership skills such as setting clear expectations, listening actively, and extending trust to empower your team.
    5. Adapt to Remote and Hybrid Environments: Leverage technology to create a visual dashboard for your projects, ensuring that every team member understands their roles and responsibilities, regardless of their physical location.

    View Full Transcript

    00;00;08;01 - 00;00;50;02
    Wayne Turmel
    Hi, everybody. Welcome back to the Long Distance It's Work Life podcast where we try to make sense of the crazy emerging, constantly changing world of remote and hybrid work. And today I'm really excited. This is an important topic and we haven't really addressed it before. But one of the most important things in anyone's career is the ability to manage projects and and you don't have to be an official PMI blast project manager because there's all kinds of projects and we have an excellent, excellent guest today we are going to introduce you to.

    00;00;50;05 - 00;01;07;14
    Wayne Turmel
    And here she is now, Cory Cogan, who is the coauthor along with Suzette Blakemore of Program Manager, Project management for the unofficial project manager. Tara Corey, who are you in? What the heck is the book about?

    00;01;07;16 - 00;01;37;03
    Kory Kogon
    High range. First of all, thanks for having me. And I serve as a vice president of content development for Franklin Covey is familiar with God organization, hailing from the Seven Habits of Highly Effective People as the where it all started. And I am the lead author on our work around project management. I tend to be what they call the subject matter expert, although I'm not an expert on many things productivity and leadership.

    00;01;37;03 - 00;01;49;02
    Kory Kogon
    So having run many projects in my life as an unofficial project manager on the scarred, unofficial project manager and just delighted that this book is so popular for people like me and others.

    00;01;49;04 - 00;01;59;26
    Wayne Turmel
    Yeah, I think a lot of us did our first project management before we knew that's what we were doing.

    00;01;59;28 - 00;02;32;06
    Wayne Turmel
    I kind of explained it to somebody. Once the projects run the range from cooking dinner for your spouse to, you know, putting on a high society wedding and there while they are essentially the same thing, there are levels of complexity and craziness that go along with it. Why do you think people find themselves in unofficial project management? How does that how does one find oneself in that space?

    00;02;32;08 - 00;03;08;23
    Kory Kogon
    Well, first of all, you're exactly right. So since the beginning of time, if you were cooking dinner at the hearth for your family or having a family reunion or whatever, everything that has a beginning and an end, you know, is a project personally and professionally. So it's always been that way. But in the work force in particular, over the years as we've moved from, you know, sort of the factory, the the assembly line process kind of work and we slipped into the roles of being knowledge workers where we're paid to think in a very create and execute.

    00;03;08;25 - 00;03;37;02
    Kory Kogon
    We are tasked today with working on things that have a beginning and an end. And I think the pandemic really helped solidify that as we had to be very innovative very quickly and create new things to be able to adjust to the new world. And whether you are creating a marketing campaign, a learning program, a new system, whatever it all is projects and we think about them, we innovate them.

    00;03;37;02 - 00;03;55;21
    Kory Kogon
    And so like you said, when we've been doing it for a long time and I said, I'm scarred. Everybody's very good at what they do, but never had the benefit of, you know, real training or learning around processes and systems. And we just pushed our way through to the best of our ability.

    00;03;55;23 - 00;04;36;29
    Wayne Turmel
    I think a lot of people, when they hear project management, their brain immediately goes to the very complex, you know, project management, institute, PMI, Gantt charts and stuff, and there's, you know, software and things that I need to know. What are the things that you I don't think you've ever been asked this question this way before. When you start doing projects, what are the things that you absolutely need to know and what are the things that especially early on, you shouldn't worry your pretty little head about?

    00;04;37;02 - 00;05;06;23
    Kory Kogon
    Well, that's an interesting question. I'm going to reverse it on you because I think the first thing you need to look at is some of the trends around why projects fail and the things that we hear. And I you know, data shows this. Whenever I ask an audience, I could be in the UK, in Africa, anywhere, and I get the same list that is, you know, a lack of clear goals or outcomes, lack of communication.

    00;05;06;23 - 00;05;40;17
    Kory Kogon
    People are in the wrong roles, you know, all of those kinds of things. And when you hear that, what comes clear and cutting through the noise, like you said, and you know, PMI certainly has they've done some amazing work out there as well, particularly with their new additions of the pimp office, their new standard. But what's really required upfront is to get a good scope on the project that everybody really understands what the project is and the value that it's providing, whether to your family or the organization.

    00;05;40;20 - 00;06;02;24
    Kory Kogon
    And this comes out of the Agile movement that is so popular now where we had to be a little more flexible about things and get feedback and build value because a lot of projects end up getting done and learned don't even look like what they were to start with. So scoping the project is really important. Planning is next.

    00;06;03;02 - 00;06;39;25
    Kory Kogon
    You mentioned the end chart. Yes, it gets complicated, but honestly and you know, with us we said, you know, you don't have to become an expert. It again chart. But understanding some project management principles like dependencies duration is really helpful to take some of the pressure off of somebody that's managing six or seven different projects. But I'll tell you that the most important part of project management, whether you're official or unofficial, I mentioned value and it's people management and leadership.

    00;06;40;01 - 00;06;48;11
    Kory Kogon
    And the interesting thing is that there are many project managers out there that never wanted to be people leaders.

    00;06;48;13 - 00;07;06;03
    Wayne Turmel
    If like you, how many? I can't tell you how many PMI meetings I've been to where people say, Well, all these soft skills are great, Wayne, but I, I'm not a people manager and I want to grab them by the lapels and go, You better be.

    00;07;06;05 - 00;07;31;04
    Kory Kogon
    Yeah, yeah, yeah. And because really, I mean, if you think about it, you know, I mentioned the failure list before, so you see this list of lack of communication, lack of clear goals, lack of, you know, whatever feedback. And then you're like, Hey, we're going to do this project, let's go get them. And so the people, because of these trends, go into most projects pretty darn disengaged to start.

    00;07;31;04 - 00;07;49;09
    Kory Kogon
    So that's one problem. But again, a lot of people never planned on being people, leaders. And so it's really important that they learn a little bit about informal authority and the principles around You're not going to get this project done well without people. And so the.

    00;07;49;09 - 00;08;11;21
    Wayne Turmel
    Informal, the informal authority, I think is is so critical because I know that most of the projects I've worked on are ad hoc teams, right? They've been put together with a person from this group and a person from this group, and more than once as a project manager, I've had somebody look at me and go, You're not my real boss.

    00;08;11;24 - 00;08;18;14
    Kory Kogon
    Right? Right. Sorry. Did you want to finish that? I interrupted you.

    00;08;18;17 - 00;08;35;03
    Wayne Turmel
    Yeah, well, no, I mean, you just. You know exactly what I'm talking about. This idea of responsibility without formal authority is one of the hardest things when organizing a project.

    00;08;35;06 - 00;08;59;23
    Kory Kogon
    Right? And it is interesting because people know what informal authority you know really is, because, you know, a lot of people it's like, I wish I could report, you know, to that manager, to that person. They're not even a leader, but they're so, you know, good at what they do and they respect people and all that kind of stuff.

    00;08;59;23 - 00;09;34;00
    Kory Kogon
    So that's what informal leadership really is about. It's, you know, do people want to play on your team and do they want to win with you? And if you can do that, that's great. And you know, you know this better than most. There's a million leadership courses out there that people can take and leadership development. And honestly, what we say is that if we can just master five, you know, behaviors, leadership behaviors, you know, and they're your parents probably taught you this, but it's hard when you're under pressure.

    00;09;34;03 - 00;10;03;02
    Kory Kogon
    But if people could manage, project managers can really demonstrate, demonstrate respect. They listen to people, they clarify expectations for the people on the team and really important they extend trust to the team versus I can do it all myself or I don't trust them. And finally, practice accountability both of themselves. First, am I accountable to this and their people?

    00;10;03;02 - 00;10;26;11
    Kory Kogon
    And I think you know this. I'll tell you. I mean, it's tough because first of all, demonstrating respect under pressure can be I'm from New York City originally, not to brand New Yorkers, but I know, you know, I've got a New York kind of way. And when I'm under pressure, it's like, let's just get it done. And I have to remember, I need to just remember that not everybody moves the way I move or thinks the way I do.

    00;10;26;13 - 00;10;35;08
    Kory Kogon
    So what does respect look like? So these five behaviors are really helpful to help people become informal leaders.

    00;10;35;10 - 00;11;06;23
    Wayne Turmel
    Yeah, they absolutely are. And and that's that's a mindset kind of thing, right? As a leader, this is the mindset that we need. But let's talk about let's take that mindset now and move it to the world that we're in where a lot of us cut our teeth on our first project, but we were safely in the womb of the office or the headquarters, and the boss was there to help run under us with a net if we needed it and that kind of thing.

    00;11;06;23 - 00;11;23;24
    Wayne Turmel
    And now we are working in a dispersed workplace, like maybe some of your folks are in one place, maybe not. I mean, whether it's hybrid or completely remote, how does that complicate the situation?

    00;11;23;26 - 00;11;32;12
    Kory Kogon
    I don't know if complicated is the right word in our organization. First of all, I've been remote for a long time, really before I was even.

    00;11;32;14 - 00;11;35;03
    Wayne Turmel
    Neither of us needs to do the math.

    00;11;35;05 - 00;12;05;06
    Kory Kogon
    Right. Right. And our organization has also for the last probably decade now has been mostly remote, I guess we call it hybrid today. And I said, I don't know if the word is is complicated, but again, the experience of some of these people that are managing projects, they don't have you know, they don't they don't come ready with the skills.

    00;12;05;09 - 00;12;35;01
    Kory Kogon
    Well, I can't see them, so how do I manage them? And the principles behind unofficial project management and people management and value management are sound or are correct. And I will use the word complicated. I think it does get you know, it is more complicated because these leaders obviously need to do this when people aren't around them having said that, I'll go back to what I said.

    00;12;35;04 - 00;13;08;27
    Kory Kogon
    Even if we're doing this by Zoom or teams or whatever, really key, if you are if you are scoping, planning the project, using some tools in a way that is real clarity for everybody on the project team to know what's going on. And with that in mind, when you have like a visual scoreboard, we call it of the project and you're able to sort and help and with your team together assign resources appropriately.

    00;13;09;00 - 00;13;40;11
    Kory Kogon
    And so to use a sports analogy, but even create a cadence of team meetings, that's not about the leader telling people what to do, but everybody having visibility into what's going on with the project and people stepping up and saying, you know what, we're crazy busy this week, but here's the one thing I'm going to get done this week that's going to make sure that the project is in play and the leader steps back and only does what we call clear the path, meaning I'm just going to get Wayne's going to do this thing.

    00;13;40;13 - 00;14;02;22
    Kory Kogon
    Facilities isn't responding to him. I'm going to make sure that they respond so he can continue that task. The last thing I'll say on that, So if the team is engaged in that kind of way and you're leading in that kind of way, all of this is around extending trust to the team. So if I've got the right team together and by the way, we don't always get to choose that as we know.

    00;14;02;25 - 00;14;27;21
    Kory Kogon
    But if I generally have the right team and I'm inspiring them to want to play on the team and when I extend trust to them and I make sure I'm practicing accountability with myself as the model, then even, you know, you can cut through remote and hybrid. Yeah, and nothing's perfect. So you're going to have issues along the way, but it shouldn't be that complicated.

    00;14;27;24 - 00;14;55;26
    Wayne Turmel
    One of the things that I that you said, and I want to drill down in it to the very practical level because a lot of people listening to this, maybe, you know, they think that they need Microsoft teams and they need Basecamp and all these fabulous tools. But you said you need a visual dashboard, that people need to be able to see where they are at any given time.

    00;14;55;28 - 00;15;08;17
    Wayne Turmel
    What are the kind of absolute basic tools that will enable a new unofficial project manager to do that?

    00;15;08;19 - 00;15;31;03
    Kory Kogon
    Really whatever you want. But I mean, so in all of our research and every time we, you know, we do polls on this and we say, you know what you go to? And the answer is Excel. Excel always comes out, number one. And again, I want to be careful about the can chart if you don't want to use it, don't you know, I'm not about telling people what tools you have to use.

    00;15;31;06 - 00;15;53;06
    Kory Kogon
    If Excel works for you, fine. You can organize it and then you can put that up. People can see that. I do think that using some of the other programs out there like and there's a lot of new ones out there, but that has Gantt chart capabilities in it and really very simplified. I call it demystifying the game chart.

    00;15;53;06 - 00;16;06;02
    Kory Kogon
    In just a couple of minutes. This idea of tying dependance these together, I think, and and duration, those two things are modern life time management principles.

    00;16;06;04 - 00;16;29;16
    Wayne Turmel
    That I can share with you. What what solve this for me because I use it. I heard the word Gantt chart and I thought this was incredibly complicated and I suddenly realized we use one almost every day of our lives, which is the TV guide. You look at the TV guide and though this show runs till 7:00, but this one starts at 630, that how do I do this?

    00;16;29;21 - 00;16;32;16
    Wayne Turmel
    And you look at that and that's a Gantt chart.

    00;16;32;18 - 00;16;38;04
    Kory Kogon
    That's again, I'm going to take I'm going to steal that one away from my next conversation. That was great.

    00;16;38;05 - 00;16;39;13
    Wayne Turmel
    My gift to you.

    00;16;39;16 - 00;17;05;29
    Kory Kogon
    Thank you. But that's exactly right that we are that a lot of these are principles that we do in real life that are just being raised up to institutionalize, to be able to have repeatable success. So, you know, giving it a shot. And then, like you said, having this visible scoreboard and it's easier than ever, particularly in a hybrid environment because people can just go on the cloud and pull it up and we're all looking at it.

    00;17;06;02 - 00;17;33;05
    Wayne Turmel
    Absolutely as I knew we would. I mean, we have filled lots of our time with really good stuff. If you are about to undertake your first project and this is a critical thing for a lot of people because this is how we make our bones as leaders, right? Is we very often before we are actually managers, we head up a project or we head up a team.

    00;17;33;07 - 00;17;57;18
    Wayne Turmel
    And this is our first kind of foray into leadership. So if somebody is about to undertake their first unofficial project, what are other than take a deep breath and know it's going to be okay, what are a couple of key things that they need to do to arm themselves to get really prepared.

    00;17;57;21 - 00;18;02;16
    Kory Kogon
    For leading a project? We people both.

    00;18;02;18 - 00;18;06;12
    Wayne Turmel
    Well, the one's a subset of the other, right?

    00;18;06;14 - 00;18;43;03
    Kory Kogon
    So I think, you know what what I said earlier that you do have to realize that it's the people that are going to get the project done, not you, not the I mean, you know, we have a great process scoping and planning and engaging and tracking and adapting and closing a project. The process is fine, but it means nothing unless they realize that people are the ones that are going to get this done for you.

    00;18;43;05 - 00;19;17;01
    Kory Kogon
    So as a leader, are you prepared back to informal leadership to help inspire your team to do that and I'm going to go back to what I said before about the failure list. You have to be prepared to help yourself and the team scope this project in a way. I mean, there's so many things to talk about. Scope this project in a way that people have a clear line of sight because of all the things we can talk about from failure.

    00;19;17;03 - 00;19;42;20
    Kory Kogon
    Once somebody says, Well, I don't know, maybe we'll go this way, or maybe we'll go that way, I'm in the middle of this right now with one of my own things, and it's like, you know what? We're not moving on until somebody comes clear on what the outcome is. And so I think for a leader, just knowing you got to get two clear outcomes and not having anything wishy washy in the project but know where we're going because for you that's satisfying.

    00;19;42;20 - 00;19;51;03
    Kory Kogon
    And few people, they'll be totally frustrated if you don't. So people first scoping clarity on end in mind.

    00;19;51;05 - 00;20;20;11
    Wayne Turmel
    Sam Absolutely terrific. Thank you so much. Corey. That's great stuff. If you are interested in learning more, First of all, the transcript from this conversation is available on Long Work Life dot com. We will have links to Corey and Suzanne's book and to their work and all of that good stuff, as we always do. Corey, thank you so much for being with us.

    00;20;20;11 - 00;20;25;10
    Wayne Turmel
    This has been really terrific and thanks for being with us on the long distance work life.

    00;20;25;13 - 00;20;28;01
    Kory Kogon
    Thanks for having me, Wayne. It's been a pleasure.

    00;20;28;04 - 00;20;58;17
    Wayne Turmel
    Well, as always, thank you for being head and for those of you who are listening, thank you for being here as well. This was a merciless episode. She will be with us in future episodes if you want to contact my self or her questions, comments. Vicious personal attacks, ideas for episodes, by all means, reach out to us. We are available at long distance work life dot com.

    00;20;58;19 - 00;21;25;18
    Wayne Turmel
    You know the drill. You listen to podcasts. If you enjoy this and want others to find us, please like and subscribe. We enjoy the heck out of hearing from you. And if you are interested in learning a little bit more about leading at a distance, check out our open enrollment public programs for Long Distance Leadership series. The U.

    00;21;25;18 - 00;21;50;02
    Wayne Turmel
    R L is here and it will also be in the show notes. Thank you so, so much. Again, my name is Wayne Turmel. Thank you for being with us on the long distance work life. Don't let the weasels get you down, do you?


    Featured Guest

    Name: Kory Kogon

    About: Kory Kogon is the Vice President of Content Development at Franklin Covey and co-author of "Project Management for the Unofficial Project Manager." Renowned for her expertise in productivity and leadership, she offers valuable insights into managing projects effectively, regardless of formal training.


    Timestamps

    00:00 Introduction
    01:37 The Evolution of Project Roles
    04:37 Core Project Management Skills
    07:06 Leadership Without Authority
    11:06 Adapting to Remote Environments
    14:55 Practical Tools for Beginners
    17:33 Advice for New Project Leaders
    20:20 Conclusion

    Related Episodes

    Additional Resources

    Order The Long-Distance Team

    Remote leadership experts, Kevin Eikenberry and Wayne Turmel, help leaders navigate the new world of remote and hybrid teams to design the culture they desire for their teams and organizations in their new book!

    Read More
    Guests, Surviving Remote Work, Technology, Working Remotely

    Weasel-Proofing Your Work: Navigating Digital Transformation in a Remote World with Jay Goldman

    Wayne Turmel dives into the intricacies of digital transformation in remote and hybrid work environments. Joined by Jay Goldman from Sensei Labs, co-author of "The Decoded Company," they explore how companies can embrace change, optimize operational excellence, and tackle the challenges of digital adoption. Listen in for an enlightening conversation about leveraging technology, managing change, and enhancing team collaboration in a virtual workspace.

    Key Takeaways

    1. Embrace a mindset of constant transformation: Understand that digital transformation is not a one-time project but an ongoing process.
    2. Develop digital proprioception: Familiarize yourself with new tools and data to navigate digital environments more effectively.
    3. Start small with transformation initiatives: Focus on achievable goals within your team before tackling larger-scale transformations.

    View Full Transcript

    00;00;07;26 - 00;00;36;19
    Wayne Turmel
    Hello, everybody. Greetings. Welcome once again to the Long Distance Work Life podcast, where we try to help you thrive, survive, generally make sense, and keep the weasels at bay in this crazy world of remote and hybrid work. My name is Wayne Turmel. I am very excited to be with you. Marisa is not here, alas. But don't go away, because we have a really, really excellent, very smart guest.

    00;00;36;19 - 00;00;59;24
    Wayne Turmel
    And we're going to be talking about digital tram transformation inside companies and what that means and why you care as remote or hybrid worker. And so to do all that I bring into the room, Jay Goldman Jay's with Sensei Labs up in Toronto and he is the coauthor of The Decoded Company. Jay. How are you?

    00;00;59;26 - 00;01;01;21
    Jay Goldman
    I'm great. How are you in?

    00;01;01;24 - 00;01;07;26
    Wayne Turmel
    I I'm not claiming greatness, but I am just dandy. Thank you so much.

    00;01;08;03 - 00;01;08;24
    Jay Goldman
    No weasels.

    00;01;08;26 - 00;01;20;02
    Wayne Turmel
    You know, the weasels are firmly at bay today. So full question for you, man. The decoded company. Let's start there. What the heck are we talking about?

    00;01;20;04 - 00;01;45;19
    Jay Goldman
    Code A company is a book that I wrote with three coauthors. It is almost at its 10th anniversary, which is a pretty amazing thing. It was our attempt to answer some questions both about what we were building at Click Health at the time, which is now in while it was founded in 1997. So, you know, it's quite a mature business at this point and has grown significantly.

    00;01;45;19 - 00;02;06;02
    Jay Goldman
    Ten offices around the world, 1500 plus people, a few hundred million a year in revenue. So it's grown to be a pretty sizable business. And cricket click is really a pretty amazing growth engine. It has, for most of its history, sustained 30 to 40% year over year growth, and that is harder and harder thing to do as the numbers get bigger.

    00;02;06;04 - 00;02;24;06
    Jay Goldman
    And so we would get asked a lot about how were we able to continue to sustain that kind of growth. It's pretty easy when you're a small company. It's much harder as you scale. And so we wanted to tell the story of how we were doing that, using a combination of technology and data to build a talent centric workplace.

    00;02;24;08 - 00;02;51;08
    Jay Goldman
    And so we set out to tell that story. The book was written by myself, Lior Segal and Aaron Goldstein, who are two of clicks co-founders and a friend of mine. Roth Our Fish Roth is a world renowned expert on digital anthropology and on understanding how people use tools. At the time, she was working with the World Economic Forum in Switzerland, understanding the way that organizations were approaching digital tools.

    00;02;51;08 - 00;03;02;03
    Jay Goldman
    And so she joined us to write the book and do a lot of research into companies other than click and how they had similar adventures with data and with talent.

    00;03;02;06 - 00;03;33;05
    Wayne Turmel
    Now, so you I'm I'm going to stop there because you said something that is worth noting and this is where data and process and all this stuff come together. Right? A lot of organizations gather data or think they gather data. A lot of people, myself included, worry less about artificial intelligence and more about natural stupidity because all this data comes in contact with human beings at some point.

    00;03;33;05 - 00;03;35;07
    Wayne Turmel
    And that's where things get messy, right?

    00;03;35;09 - 00;04;06;19
    Jay Goldman
    Absolutely. And in in ways that we're not very good at predicting. And that's part of the problem. So with all kinds of mental biases, we might look at a training set of data and say, this seems like a complete set of data to me, and then train some AI on how to make use of that data and not identify the gaps in the training set that are now going to lead to carrying that same bias forward into the AI, which can have very serious consequences.

    00;04;06;22 - 00;04;28;03
    Jay Goldman
    We are past the point here of AI might not generate the right image and into air, might not make the right funding decision on someone's mortgage application or make the right treatment decision in a health care context. Because the training set of data was incomplete in a way that the people who trained it didn't notice was missing from that data.

    00;04;28;05 - 00;04;31;25
    Jay Goldman
    So we're getting into the potential for some scary situations.

    00;04;31;27 - 00;04;57;09
    Wayne Turmel
    Yeah, and whether it's AI or data, the point is that what is going to make remote work work is people need access to information and they need access to the ability to make decisions and they need to be able to communicate with each other. Having the same baseline reality. And this is where I really want to talk to you about how organizations do this or not.

    00;04;57;09 - 00;05;08;08
    Wayne Turmel
    This idea of digital transformation, taking what's been walking around in people's heads and kind of soaked into the paint of the office and turning it into something usable?

    00;05;08;10 - 00;05;34;27
    Jay Goldman
    Yeah, Digital transformation is an interesting term because before the pandemic it was emerging well, emerging as a term, but in a lot of cases was not transformation. It was more so that I.T. departments and and PMOS had kind of figured out if I had a project that I've been trying to get funding for for a long time and I couldn't get funding for it, if I call it a transformation, I can get funding now.

    00;05;35;00 - 00;05;58;24
    Jay Goldman
    And so that's not really transformative, could be digital. So in some cases that was things like we really need to migrate to a new ERP version and no one will fund this project, but if I call it a transformation, we'll get funding and now we can migrate to the new ERP version. And there's nothing transformative about that. And it was often viewed as sort of one time fixed duration project.

    00;05;58;24 - 00;06;20;07
    Jay Goldman
    So we're going to start our ERP migration or whatever it is. It's going to take us ideally a year, probably two or three years, and then we'll be done. And then our transformation is finished and we take issue with that idea. That transformation is a one time project because you will potentially be transformed on the other side if it's a real transformation.

    00;06;20;09 - 00;06;47;08
    Jay Goldman
    But if that project really does take you three years, everything around you will have changed as well. And so the real goal here ultimately and the term that is starting to emerge more often is operational excellence, which is we are going to go from a state of transformation to a state of constant transformation where we acknowledge that really to to execute operationally at the highest standard of excellence.

    00;06;47;10 - 00;07;06;23
    Jay Goldman
    We have to be in that sort of constant transformation state in a kind of change is the only constant mentality and in a posture of agility that allows us to continuously take in those new market conditions, those new signals, those new other things, and be able to adapt to them and make those changes.

    00;07;06;28 - 00;07;33;02
    Wayne Turmel
    So take me back a little bit. What is it that we're transforming? I mean, we have offices, we have people in them, we have remote employees. They're out there doing stuff. What are we transforming before we get to what we're forming? Do what is it that needs to be transformed in order for this new kind of work to take place and be excellent and all of those things?

    00;07;33;06 - 00;07;55;09
    Jay Goldman
    The word transformation gets thrown around a lot to mean different kinds of programs. So let's first start off with what are we not talking about in this context of sort of work life? So we're not talking about a transformation at a cost transformation level. So this isn't an exercise in reducing cost of production or cost of goods delivered.

    00;07;55;12 - 00;08;24;13
    Jay Goldman
    So we're not talking about sort of the procurement finance transformation piece here, a very valid type of transformation, but less sort of the topic at hand here. We also work with our customers and our partners on lots of transformative programs that are sort of large business processes that have happened, something like a post-merger integration on a M&A transaction is a good example of a very transformative program, but not the kind of transformation that we're talking about here.

    00;08;24;16 - 00;08;47;21
    Jay Goldman
    Digital transformation, maybe this sort of shift. Often it is internal. So if we think about what really happened during the pandemic from a way we work perspective, we created forcing functions that we all collectively had no choice about at all. Everyone had to go home and work from home. And so it forced us to make probably a decade of technology adoption in a six month period.

    00;08;47;21 - 00;09;09;22
    Jay Goldman
    We had no choice. We had to now all work from home and we had to figure out ways to do it. We saw new platforms emerge. We saw new ways of working emerge, and we saw rapid adoption because there was no option, which is kind of a forced digital transformation in a way. So that I would say very much in that sort of long distance work life balance question fits into that scope of that sort of transformation.

    00;09;09;23 - 00;09;23;01
    Jay Goldman
    I had the opportunity to speak at an event about a week ago and we were talking about the four day workweek, which is something that we've adopted at Sun Labs, which is a very interesting topic. It's kind of a separate topic of happy to get into it if you'd like.

    00;09;23;08 - 00;09;29;01
    Wayne Turmel
    But no, not a rabbit hole. We're going to go down a deep, very deep and very full of rabbits.

    00;09;29;01 - 00;09;54;24
    Jay Goldman
    It is very happy rabbits, though, as it turns out. So and no weasels at all. So happy to talk about that at some point. But our our session at this event was about 40 week. But the broader event was all about the changing world of work and hybrid and remote and how we're adapting to those things. And the most consistent message from all of the speakers who were there was we all go to a tool mentality when this topic comes up.

    00;09;54;27 - 00;10;19;05
    Jay Goldman
    So we start thinking about digital transformation. How do we enable our hybrid work teams to connect with each other, to collaborate, share files, video meetings, that kind of thing. And the reality is 80 to 90% of this is a change management question. It's not a tool question. The problem is the change management part is hard. It's the soft, squishy bits that relate to humans and emotion and fear of change.

    00;10;19;08 - 00;10;41;04
    Jay Goldman
    And because it's those parts, we tend towards turning this into a tool conversation because it's much easier to make a tool based decision. Should we deploy teams or use Zoom or should we collaborate on SharePoint or Google Drive or whatever tooling decision we're making in there, Those feel more manageable, easier to assess. There's good vendor reviews out there.

    00;10;41;08 - 00;10;58;21
    Jay Goldman
    You can make up very pragmatic buying decision about those things, but if you don't think about the change management impact when you deploy them, you're going to result in no adoption and a very turbulent time for your team members. Really, 80 to 90% of that effort should be in the change management impact.

    00;10;58;24 - 00;11;15;00
    Wayne Turmel
    As a CEO, I want to run a theory by you right, because you're both in the space and you go to work every day leading your company. I have this theory that once you get past a certain basic set of tools, it really doesn't matter which one you use.

    00;11;15;03 - 00;11;16;07
    Jay Goldman
    Well, I think that you're.

    00;11;16;07 - 00;11;27;01
    Wayne Turmel
    Either going but use it, use it correctly, you know, have the right mindset and use it, or you're not. And if you're not, it doesn't matter which one you have.

    00;11;27;03 - 00;12;00;16
    Jay Goldman
    Right? This has always been true for almost any form of tooling that exists. I think back to this sort of world of productivity. And it's so easy to fall into this trap of if I just figure out the right personal productivity system, I will unlock this state of bliss in which I am eternally productive. And the truth is, you will spend a good third of your time looking at productivity systems or not being productive, because the truth is it doesn't matter.

    00;12;00;17 - 00;12;22;12
    Jay Goldman
    You find the one that works the best for you, whatever that thing is, whether it's GTD or whether it's, you know, some other system. And as long as you stick with the system, you'll get the output from it. It really the tool itself doesn't actually matter. And so that's absolutely true here from how we think about enabling remote work and hybrid work, there is a basic set of tools.

    00;12;22;14 - 00;12;43;14
    Jay Goldman
    Some percentage of your organization will become power users of those tools. The vast majority of the people who work in your organization will not they are just not minded in that direction in terms of figuring out all of the intricate details of how something works and how to get the best value out of it, and they will probably use it wrong.

    00;12;43;20 - 00;13;04;13
    Jay Goldman
    And that's just the reality of deploying tools. We find we're a microsoft based organization, so SharePoint and OneDrive and teams and that kind of thing, and I have yet to have anybody explain to me the difference between SharePoint and OneDrive in a way that makes any actual sense in terms of how I should use these and where I should put the file.

    00;13;04;20 - 00;13;19;15
    Jay Goldman
    How our organization only operates out of our shared SharePoint volumes and the other half only operates out of their OneDrive. So all of the files are stored in their OneDrive and shared from there. No one will ever make this make any amount of sense outside of Microsoft. It doesn't matter.

    00;13;19;17 - 00;13;45;01
    Wayne Turmel
    Now in terms of making sense in your book, in your and in the speaking that you and your coauthors do. I came across a concept that I love because we're talking about digital transformation. And it makes sense that in terms of work, you need information when you need it, you need to know where to get it. You need to be able to create context by it, and everybody has to share the same information.

    00;13;45;03 - 00;14;08;25
    Wayne Turmel
    So all of that makes perfect sense. But you and your team talk about a concept called proprioception, which is from kinesiology. It has to do with our bodies. Can you explain how this fits into that idea? Because I thought this was the singular, coolest, most unique thing about what you guys are talking about.

    00;14;08;27 - 00;14;26;24
    Jay Goldman
    Proprioception is your own sense of where your limbs are in relation to your body. So you don't need to be able to see where your hands are to know where they are. If you close your eyes, you can still reach out and touch your nose. That's proprioception. It's that awareness of where your limbs are in relation to yourself.

    00;14;26;27 - 00;14;46;27
    Jay Goldman
    When we apply it in a digital context, we think of it as a similar level of awareness. Are you aware of the tools around you, the data that's around you, and how it relates back to what you're doing? Is it second nature in the same way as your awareness of your limbs are? Where do I need to go to find this thing and to retrieve it?

    00;14;46;29 - 00;15;06;15
    Jay Goldman
    And that will it relate in many ways to the frequency of the thing that you do? So little kids, babies don't have great proprioception. They're new to this. They haven't spent that much time being aware of where their limbs are. They smack themselves in the face. They can't pick things up. We get that sense developed over time as we learn about those things.

    00;15;06;15 - 00;15;29;03
    Jay Goldman
    And thankfully for humans, it develops fairly quickly because otherwise we would be quite useless much longer into our lives than we are. But if you think about how you learn a new tool, you're you're digital. Proprioception within that tool is pretty novice at the beginning. It all kind of feels like you have one hand tied behind your back, which relates obviously back to that sense of proprioception.

    00;15;29;05 - 00;15;51;21
    Jay Goldman
    It feels like unnatural that you're using this, and depending on the type of person you are, it may remain at that level, especially if you don't have to use the tool that often. So as we deploy more and more digital tools, we create a category of users in those tools who will be perpetual novices. They know interact with the tool often enough to ever become anything close to a power user.

    00;15;51;23 - 00;16;08;10
    Jay Goldman
    If you think about maybe a corporate reporting system, you might go in once a month and have to update a few numbers. Every time you go in there, you'll be at that novice level. Your proprioception is very low. You're learning it again every time you go back in there. So that tool will never really feel natural to you.

    00;16;08;17 - 00;16;25;23
    Jay Goldman
    Someone else might use that tool on a daily basis. Maybe it's a member of the finance team or the PPMO. When they go in there, it feels like second nature to them. They know exactly where everything is. They know where to retrieve that from. And so they're able to go in there and be a power user where you're not able to necessarily do the same.

    00;16;25;26 - 00;16;52;21
    Jay Goldman
    The other thing that's really relevant here is around how we develop an awareness of where things exist in that digital ecosystem. So less about a specific tool that I might go into, more about how do I get a question answered? And so I was just spending some time with one of our customers who is a vice president of transformation in a very large enterprise overseas, in this case, a whole bunch of post-merger integration projects that are coming together.

    00;16;52;23 - 00;17;15;20
    Jay Goldman
    And he has a large team of project managers who report to him. One of the jobs as project managers have to do is on the strategic portfolio management side. So identifying business cases, putting them forward for review is this a project that we want to go ahead with? And writing those business cases is actually a very challenging thing to do because to do it properly and to get to a place where it's not garbage in, garbage out.

    00;17;15;26 - 00;17;43;25
    Jay Goldman
    We had bad business cases, we made bad decisions, we ran that project. You need a fairly high degree of sophistication from a business modeling perspective, and you need a bunch of inputs into that. So this organization has a lot of field technicians. If you're doing a calculation about the cost of running a particular type of program, you might need to know what the hourly loaded cost is of a field technician in different regions in the U.S. in order to put a proper business case for it.

    00;17;43;27 - 00;18;02;24
    Jay Goldman
    So one of the challenges they have is that process just takes too long. The PMS don't have that information for them to go and find. It is a really labor intensive exercise, low proprioception in terms of where that data exists in the organization, which results in shortcuts. So they end up just guessing at a number and plugging it in.

    00;18;02;24 - 00;18;34;15
    Jay Goldman
    You make a bad decision and you can end up costing the organization millions of dollars in this case at the scale that they operate because a project gets greenlit with bad data that was in there or doesn't get greenlit and should have been. But you had the wrong numbers involved in that calculation. I think there's going to be an emerging category of tools here that are going to help with this because it is a thing that I, if you've adjusted it correctly to a low hallucination rate, because obviously you don't want to give people made up answers that are incorrect and are now going to get plugged into these.

    00;18;34;18 - 00;18;35;13
    Jay Goldman
    But if you think about.

    00;18;35;13 - 00;18;38;28
    Wayne Turmel
    The parable, some of us have made a career of that.

    00;18;39;01 - 00;19;00;27
    Jay Goldman
    Sure, sure. But if we're building tools that do this, in our ideal state, we're playing into really the strengths of an AI system. So go out and take in a huge amount of data, far more than any individual person could do, internalize that data and understand the relationships between it and be able to answer questions for someone who can't go digging through all of that data.

    00;19;00;29 - 00;19;23;21
    Jay Goldman
    So if deployed correctly in that way, and I love Microsoft's language of copilot as an assistant here, I should have a personal assistant that I can ask those questions to. They should be able to be questions about anything we do as an organization, and it should be able to either answer it or at least point me in the right direction as to who I could ask or where I can get an answer from.

    00;19;23;23 - 00;19;31;02
    Jay Goldman
    And that to me might end up being one of the highest value categories of AI in an organization, especially in large enterprise.

    00;19;31;07 - 00;19;54;10
    Wayne Turmel
    This is I could geek out about this for a while and we are out of time already, which is terrifying. I'm let me ask you this. If somebody isn't at your level of sophistication, which is 90% of humanity in terms of digital transformation, what are the one or two things that they absolutely have to know before they begin?

    00;19;54;12 - 00;20;16;19
    Jay Goldman
    This is a big scary topic for people because we've turned it into a big, scary topic. But it doesn't have to be. It's the old thing about how do you eat an elephant one bite at a time, right? If you turn your transformation into a capital E enterprise level transformation, you have to create a transformation management office and hire people who are transformation leaders.

    00;20;16;21 - 00;20;41;07
    Jay Goldman
    You can do that if it really is of that scale, but you're turning this into a much more complicated thing than it needs to be. If you are early in a transformation journey and a low level of maturity as an organization. And I would draw a clear distinction here between a traditional PMO who are very good at executing projects and a transformation team because it is really a different mentality and a different way of thinking.

    00;20;41;14 - 00;21;08;08
    Jay Goldman
    We sometimes go back to a quote, which allegedly is an Einstein quote You can't solve today's problems with the same thinking that created them. And we think about transformation in the same way. If we were successful at executing all of the projects we needed to do and our operational excellence was high, we'd have no need for transformation. The fact that you have to run a transformation is in and of itself a failed state in the sense that things have gone wrong.

    00;21;08;08 - 00;21;38;26
    Jay Goldman
    To get to this point, and we now have to correct for the things that have gone wrong by running a process which has to be different by definition than the processes that have come before. But if you're at a low level of maturity in doing that, don't try to do the entire thing in one shot. The best advice I can give is look for small opportunities to develop those transformation muscles by building out a small set of transformation projects that you're going to run that do have a finite time period and a real transformation outcome.

    00;21;39;03 - 00;22;06;14
    Jay Goldman
    But it can be a really small one. You can start within your own team. What would be transformative for us as a team in increasing our operational excellence? Articulate a hypothesis that has a measurable outcome on it, and then run that as a transformation and start to build up that muscle of thinking differently, of running different practices, of measuring how you approach those things differently, and you'll start to level up that total transformation ability across those teams.

    00;22;06;17 - 00;22;27;25
    Wayne Turmel
    Excellent. Thank you so much. I can't thank you enough. Ladies and gentlemen, You heard it. It's there's so much to talk about. And if you're trying to get your head around it, visit the transcript for this show. Long distance work dot com. We will have links to Sensei Labs and Jay's book and Jay and all that good stuff.

    00;22;27;25 - 00;22;54;04
    Wayne Turmel
    Let this be the beginning of your journey into this. If you enjoy the show, if you have enjoyed the podcast, please, you know the drill. Like subscribe. I'm not going to get all YouTube and tell you to smash buttons, but you know the drill. We appreciate it. If you have questions, show ideas, guest ideas, pet peeves that you want us to tackle, reach out to Marisa or myself.

    00;22;54;06 - 00;23;24;20
    Wayne Turmel
    Our emails are there on the screen. Wayne or Marisa at Kevin Eikenberry dot com. Find us on LinkedIn. We are happy to connect. And if you are looking at your team and thinking we need to fix this, a good place to start is Kevin Eikenberry and my new book, The Long Distance Team. You can visit long distance Team BBC.com and begin your journey there.

    00;23;24;23 - 00;23;38;08
    Wayne Turmel
    Thank you so much for joining us, Marisa will be with us next week. And the world said yay. In the meantime, thank you for being with us. Check out past episodes of the show and don't let the weasels get you down.


    Featured Guest

    Jay Goldman

    Name: Jay Goldman

    About: Co-Founder and CEO of Sensei Labs, co-author of The Decoded Company


    Timestamps

    00:00 Introduction
    01:06 Understanding Digital Transformation
    03:02 Data, Process, and Human Impact
    04:57 Navigating Digital Transformation
    13:45 Proprioception in Digital Contexts
    19:31 Practical Approaches to Digital Transformation
    22:27 Conclusion

    Related Episodes

    Additional Resources

    Order The Long-Distance Team

    Remote leadership experts, Kevin Eikenberry and Wayne Turmel, help leaders navigate the new world of remote and hybrid teams to design the culture they desire for their teams and organizations in their new book!

    Read More
    Guests, Hybrid Work, Surviving Remote Work, Working Remotely

    Deciphering the Dynamics of Hybrid Work with Henry O’Loughlin

    Wayne Turmel engages with Henry O'Loughlin from Buildremote, delving into the nuanced world of remote and hybrid work. Henry, with his rich experience in managing a fully remote marketing agency, brings to the table a treasure trove of learnings and reflections on what it really takes to operate successfully in a remote setup. From redefining communication norms on Slack to addressing the misconceptions about remote work, this episode is a deep dive into the transformational journey of workplace dynamics. The discussion pivots around the intriguing concept of 'peak hybrid' and explores the trajectory of remote work in the future, including its impact on talent pool expansion and office space utilization. 

    Key Takeaways

    1. Embrace the Learning Curve in Remote Work: Reflect on your own remote work practices and be open to evolving them through trial and error, just as Henry did with his marketing agency.
    2. Evaluate Your Communication Tools: Assess how your team uses communication tools like Slack. Set clear guidelines to ensure these tools support, rather than dictate, your work culture.
    3. Consider the Benefits of a Fully Remote Team: Think about expanding your team beyond geographic boundaries to tap into a wider talent pool, enhancing diversity and skill availability.
    4. Reevaluate Your Need for Physical Office Space: If you're in a leadership position, consider the necessity and efficiency of your current office space in light of increased remote work trends.
    5. Plan for a Future with More Remote Work: Strategize for a work environment where remote work might become the norm. Consider how this shift could affect your business model, team dynamics, and operational strategies.
    6. Understand the Hybrid Work Model as a Transitional Phase: Recognize that the current hybrid work model may be a stepping stone towards more flexible work arrangements. Use this understanding to guide your long-term planning and policy development.
    7. Stay Informed on Evolving Work Trends: Regularly update yourself on trends and best practices in remote and hybrid work to ensure your strategies remain relevant and effective.

    View Full Transcript

    00;00;08;02 - 00;00;39;29
    Wayne Turmel
    Greetings, everybody. Welcome to the Long-Distance Work Life Podcast. My name is Wayne Trammell. I am your host today. We are without Marissa, but that means we have another cool guest joining us and we will try to stir the pot a little bit with Henry O'Loughlin in just a moment. This is the podcast. For those of us trying to thrive, survive, generally make sense and keep the weasels at bay in the world of remote and hybrid work.

    00;00;40;02 - 00;00;48;20
    Wayne Turmel
    Welcome. Welcome. I am going to bring in our guests now Henry O'Loughlin is with Build Remote. Hey, Henry, How are you?

    00;00;48;22 - 00;00;50;24
    Henry O'Loughlin
    I'm doing great. Thanks for having me, Wayne.

    00;00;50;26 - 00;01;09;20
    Wayne Turmel
    Well, thank you, man. We are going to have, I suspect, a very fun discussion about whether or not we have, in fact, reached peak hybrid. And I'm going to leave that there as a teaser for the audience. While you tell us a little bit about you and build a remote. Yeah.

    00;01;09;20 - 00;01;28;12
    Henry O'Loughlin
    So I ran a fully remote marketing agency for six years. I worked there for eight years. So this is going back way before the pandemic. And we in my mind, we tried something and then always it was a mistake. And then we'd try something new and it was like that second or third try was the right way to do it.

    00;01;28;13 - 00;01;52;22
    Henry O'Loughlin
    So we learned a lot about how to run a remote company for years before 2020. 2020 came around and I saw a lot of bad advice about how to operate remotely, how to work from home. So I started building remote just as a way to talk about that. And now that's my full time work and company. And what I do is I help small businesses operate remotely.

    00;01;52;24 - 00;02;18;06
    Wayne Turmel
    I want to talk before we get into the subject that we supposedly are talking about. I want to talk a little bit about the early days, because you said something very unashamedly that most people don't want to cop to, which is this notion of we're going to change the way we do business and we're absolutely going to get it right the first time and everything everybody tells us is going to work.

    00;02;18;08 - 00;02;25;10
    Wayne Turmel
    And you said that didn't happen. Give us tell us where you bumped your nose so we don't feel so bad.

    00;02;25;12 - 00;02;50;17
    Henry O'Loughlin
    Yeah, I think the you're not physically together. So if you come from an office and everyone is used to working that way, then you go to remote. You sort of want to. The instinct is to build back the way of working in an office, but over the internet. So your instinct is to meet more, to be more available online, on Slack or email, to show that you're there at your desk working.

    00;02;50;19 - 00;03;11;08
    Henry O'Loughlin
    So you want to respond to emails quickly. You want to respond to Slack quickly, you want to have more one on ones. You want to have more stand up meetings. And we did all of that stuff as well. And all of that actually is sort of the opposite of what you want to do remotely in my mind. You don't want to fill a day with Zoom meetings.

    00;03;11;08 - 00;03;20;14
    Henry O'Loughlin
    That's miserable. I'm a huge advocate for remote work. Sitting on Zoom for six out of eight or 9 hours a day is not fulfilling.

    00;03;20;16 - 00;03;41;27
    Wayne Turmel
    Okay, so let me stop you There, because this is a really it's a vital point. And I agree with you in most ways, because the problems come when we're trying to replicate the office environment and we're not. Right. But what did you learn, given that you had to onboard people and hire people and do all the stuff the companies have to do right.

    00;03;42;00 - 00;03;51;08
    Wayne Turmel
    What were one or two key things that you went, this isn't what we thought it was going to be, either for good or evil.

    00;03;51;08 - 00;04;14;06
    Henry O'Loughlin
    One big one would be Slack. So we implemented that without any rules or guidelines in the way. The way I talk about Slack is that it will set your culture for you if you don't put guidelines on it and you may not like the culture. And that's what we went through. So. So for the example of Slack, it can turn into like a digital punch clock, which is not what we were looking for at all.

    00;04;14;06 - 00;04;39;16
    Henry O'Loughlin
    We don't care at the time we're running this business. When people are online, we just care about them doing their jobs well and providing value to the company through their jobs. If that means they're not online from 1 to 2 p.m., that's fine. But Slack. Basically you have the green, yellow, red buttons. People want to be green just innately to show that they're there.

    00;04;39;18 - 00;05;05;24
    Henry O'Loughlin
    They want to respond and quickly to show that they're there, which in my mind that switches the priority from important work or deep work to shallow, urgent work. And so if someone's just receiving Slack messages and responding, they're perceived as super helpful and a great teammate, whereas really they're just interrupting their their more important work throughout the day.

    00;05;05;27 - 00;05;26;05
    Henry O'Loughlin
    So we had to like reverse our communication expectations on Slack rather than saying we started out like, That's great. Everyone comes on and says hello. Then we had to switch it to, You can do that if you'd like, but you don't have to. And then if somebody is online and responding quickly, it would be we actually encourage you to get off of Slack.

    00;05;26;07 - 00;05;35;02
    Henry O'Loughlin
    It's a distraction. So we had to basically still use Slack, but switched the communication expectations completely. That's the one that stands out the most in my mind.

    00;05;35;06 - 00;05;57;22
    Wayne Turmel
    Yeah. And, you know, for the record and, you know, in case anybody's a shareholder, we're not saying that Slack is inherently evil and don't use it. It's like everything else. It's it's Are you conscious and intentional about how you're using it and how you use it to form the culture, not the other way around. I love the way you said that.

    00;05;57;25 - 00;06;21;28
    Wayne Turmel
    So let's get to the topic that we're discussing today, which the title is intentionally. I don't want to use the word, but the word disturbing is in the sentence. You know, you are stirring things up a bit when you say we have reached peak hybrid. There is a lot of discussion about this. Why are we at peak hybrid and why?

    00;06;21;28 - 00;06;27;06
    Wayne Turmel
    Or is this kind of as much as it's going to get and be? Yeah.

    00;06;27;09 - 00;06;47;09
    Henry O'Loughlin
    First, I probably want to start defining hybrid because that could mean a ton of different things. So when I say that, I mean in the current form or current definition of hybrid work, which in my mind is people are near the most people are near an office, they go in two or three days a week and they work from home two or three days a week.

    00;06;47;11 - 00;06;55;20
    Henry O'Loughlin
    That's sort of how I would define hybrid work right now. That's what I'm saying has peaked out. That will only decline from here.

    00;06;55;22 - 00;07;20;28
    Wayne Turmel
    Yeah, And and that makes sense because what you're talking about is not a conscious way of working. It's we've reached some sort of agreement where we'll bring people into the office as much as we can without them quitting and yeah, and give people the illusion of control over their time while still insisting they come into the office. And that is what a lot of people are calling hybrid.

    00;07;21;04 - 00;07;23;14
    Wayne Turmel
    But it's not really hybrid work.

    00;07;23;17 - 00;07;28;07
    Henry O'Loughlin
    Yeah, well, how would you define hybrid work when how?

    00;07;28;15 - 00;07;55;20
    Wayne Turmel
    man, this isn't supposed to be my interview. I think hybrid work does have components of you meet and get together on occasion. And what's different is right now we're kind of who works where is kind of where hybrid sits. And I think true hybrid also includes the factor of time, which is who does what, where, but also when it happens.

    00;07;55;22 - 00;08;04;17
    Wayne Turmel
    And that creates the flexibility and a different mindset to me. Yeah, you're the one who started this with the title, You tell me.

    00;08;04;20 - 00;08;24;06
    Henry O'Loughlin
    Yeah. Yeah. So I mean, I would just say it's currently three days in the office, two days at home. Everyone essentially is supposed to live near an office and you work partly remotely, partly in the office that that's the one that is peaking. And I can kind of take you through my thoughts on why. But yeah, please.

    00;08;24;08 - 00;08;25;14
    Wayne Turmel
    If there are three.

    00;08;25;14 - 00;08;48;20
    Henry O'Loughlin
    Basic work models, remote hybrid or office based hybrid to me has the the most issues of all of them. One is that it's it's essentially remote but with an office so it's it's not quite its own model it because everything has to have a digital component since some people might be there on a monday and some might not.

    00;08;48;20 - 00;09;18;24
    Henry O'Loughlin
    So you're essentially remote anyhow. You're just calling it something different. That's that's the first. The second problem is it's the hardest on communication, internal communication to me, because if everyone's remote, you know how to communicate. It's zoom for meetings, it's slack for quick messages, it's Gmail for for longer messages. If you have if you're hybrid, you don't know if the meeting should be in person, should be on Slack or should be a combination, which is the hardest.

    00;09;18;24 - 00;09;38;27
    Henry O'Loughlin
    You don't know if decisions should be made over a project management board on the Internet or they should be made in a boardroom, then recorded somehow and moved to the Internet. Three You're inherently running two systems at once, which is hard. So you're you're having to operate both ways and you better be good at both or neither works.

    00;09;38;29 - 00;10;03;11
    Henry O'Loughlin
    The biggest one of all to me is it it reduces your talent pool greatly versus remote work. That's probably the biggest thing about going fully remote is your talent pool switches from We can hire within a 50 mile radius of our city that's office to we can hire anywhere in the country or the world. That's that's the huge promise of remote work.

    00;10;03;17 - 00;10;34;20
    Henry O'Loughlin
    When you say you're hybrid, you still want to hire near an office, but you don't want to use the office as much, so you're greatly reducing your talent pool essentially. Then finally, I think I'd say is that another way to define hybrid work in its current state is unused office space. So if people come in three days a week, that means you're 40% unused office space, two days a week, 60% unused office space, and that just companies don't sit on expenses.

    00;10;34;20 - 00;10;47;24
    Henry O'Loughlin
    They don't need long term to compete. You have to essentially drive out the waste of your operations, and that will inherently push people to reduce office space, pushing them closer to remote.

    00;10;47;26 - 00;11;16;18
    Wayne Turmel
    That's so I mean, your points are all really well taken. I don't disagree at the core with any of them. So why do you think we've settled on hybrid right now? Is it purely a matter of we don't know what the alternatives look like? Is it purely this is a gateway drug to more remote work? Yeah. What what's going on?

    00;11;16;21 - 00;11;31;09
    Wayne Turmel
    That we are in this hybrid state? Because I think there is particularly on the part of business owners and and bosses, just a big sense of we have no freaking idea what's going on.

    00;11;31;11 - 00;11;54;17
    Henry O'Loughlin
    That's what it seems like to me too. Yeah. So I think the reason is it's been like one great concession. If you were to paint with broad brushes, most of the people want to work remotely. Most of the time, and most of the managers that have some sort of sunk cost into office space want people to come in and we sort of end up in the middle.

    00;11;54;20 - 00;12;00;06
    Wayne Turmel
    Yeah, most of what we call hybrid work is in fact just kind of an uneasy compromise.

    00;12;00;06 - 00;12;02;02
    Henry O'Loughlin
    That compromise. There you go.

    00;12;02;05 - 00;12;31;22
    Wayne Turmel
    That is true. Yeah. Is it true that everybody wants to work remotely? I mean, right now I think the number is about 25% Do it. I know plenty of people who never mind whether the bosses forget the bosses for a moment. There's the individual workers. Not everybody wants to work from home. I think that's an assumption that the remote work kind of advocates zealots like to throw out there.

    00;12;31;25 - 00;12;33;18
    Wayne Turmel
    How true is that?

    00;12;33;21 - 00;12;53;09
    Henry O'Loughlin
    No, it's not true. So I was just painting with a broad brush, trying to say the surveys that say like 65% or 80% would like to work from home. Part of the time or, you know, those like big numbers, which most of the people most of the time. No, not everyone wants to work right now. Everyone wants to work from home all the time.

    00;12;53;09 - 00;13;17;07
    Henry O'Loughlin
    That's absolutely true. And there's a lot about it. But it could depend on your phase of life. Right. So I've said it before where I moved to a new city when I was 23, and I was glad I worked in an office with 600 people. I made friends, I met my wife. It was great, right? I wouldn't want to work from home 23 with three roommates sitting in my bedroom the whole day.

    00;13;17;07 - 00;13;41;02
    Henry O'Loughlin
    That's that doesn't sound fun. So there's absolutely scenarios where remote workers or working from home or specifically isn't right for people, but generally with like the compromise of two or three days a week in the office, you can kind of see that most of the people would like either the flexibility or the option to just not be coming in the office all five days anymore.

    00;13;41;03 - 00;13;43;14
    Henry O'Loughlin
    That seems to summarize it pretty well.

    00;13;43;17 - 00;14;12;19
    Wayne Turmel
    I think the word that and and this is why I added the concept of time, but that's Wayne's definition of it. I think it's the flexibility. Yeah, that makes hybrid kind of the middle option. Yeah, I've talked to me if I'm the business owner now, I mean, you're the business owner. I probably have very real concerns about hiring people who aren't in the office all the time.

    00;14;12;25 - 00;14;32;01
    Wayne Turmel
    Some of them are, you know, plantation mentality. You got to keep an eye on them or they'll slack off. Some of it is legitimately. That's how I grew up. That's how I learned business was done. I can't imagine it being any other way. How do you have conversations with business owners about this?

    00;14;32;03 - 00;14;49;24
    Henry O'Loughlin
    Yeah, well, I would I would want to add one thing that I think is a key point that I don't I don't think a lot of people talk about. So you have two, two ways of operating in the office work and remote work. And let's say your company and you do operate a business. Your company was fully in the office.

    00;14;49;26 - 00;14;50;10
    Wayne Turmel
    You've.

    00;14;50;12 - 00;15;18;26
    Henry O'Loughlin
    Built all of your processes, systems, communication around physically being together, and you're good at that system. 2020 comes around and you are forced to switch to remote work. You haven't selected it proactively, right? And you're bad at that system. So you're you're good in the office and you're bad at remote. So essentially there's a big conflation going on that the office is good and remote is bad.

    00;15;18;26 - 00;15;40;26
    Henry O'Loughlin
    But really it's I'm good at the office and I'm bad at remote. And that's a huge distinction that we're not talking about right now, is that you're bad at the new system and you're good at the old system. So your inherent bias would be to go back to what you're good at. So I understand that completely. And it doesn't mean remote work can't be done for a company.

    00;15;40;26 - 00;15;46;10
    Henry O'Loughlin
    It just means that your skills have been and processes have been developed for the office.

    00;15;46;12 - 00;16;01;20
    Wayne Turmel
    So what do we need to learn or unlearn if that's not going to be the sticking point? Right. If we're going to make conscious decisions about where we work and when we work, how we work, what do we need to learn or unlearn that makes us currently bad at remote?

    00;16;01;23 - 00;16;05;05
    Henry O'Loughlin
    Yeah, it's a it's a great question. I think the.

    00;16;05;07 - 00;16;06;06
    Wayne Turmel
    Big, big.

    00;16;06;06 - 00;16;43;28
    Henry O'Loughlin
    Difference is that is that part you said if I'm the biggest judge of people's performance is just like seeing they're seeing them, they're at their desk for a certain amount of time and having quick conversations that seem to move something forward. All that has to go away with the remote. Unfortunately, it the way you operate your company remotely, if it's if it's going well in my mind, is that you understand what each role is supposed to bring in value and what sort of output it's supposed to do, and you sort of get out of the way and the people need to do the work and do the work well.

    00;16;43;28 - 00;17;04;04
    Henry O'Loughlin
    Companies that are switching from the office to remote need to think about understanding what value each role needs to bring a lot more than just watching people do the work that that's the big shift. And it's it's really hard. It took us years to make that shift.

    00;17;04;08 - 00;17;29;02
    Wayne Turmel
    Okay. So we're nearing the end of our time and the premise here is that right now hybrid work is kind of the catch all, and it's where everybody's settled while we figure out what we want to be when we grow up. You what do you think ultimately the balance is going to be between fully remote work and fully co-located?

    00;17;29;06 - 00;17;52;02
    Henry O'Loughlin
    I think for all desk jobs, knowledge workers, whatever you want. Anyone who can work this way, I think most of them will be most remote, all or most of the time. At some point, I think. I think the niche will become 50 to 200 people all in one city working on the same project from one office. I think.

    00;17;52;02 - 00;18;20;02
    Henry O'Loughlin
    I think it basically flips from where it was in 2019. Let's say. And I think in that transition you're going to see this massive commercial real estate crash because the value of real of office space is so much less than we thought it was. I think what happens is that price plummets, leases run off, companies reduce space or get rid of space altogether.

    00;18;20;04 - 00;18;43;10
    Henry O'Loughlin
    The cost to lease these split offices goes way down and companies start to scoop it up again as a place for people to work outside of the home. But it's not their operating model anymore. It's essentially like a co-working space for your people in certain cities. That's that's where I think all of this is is going.

    00;18;43;12 - 00;19;17;14
    Wayne Turmel
    There is a three bear conversation I would love to have, though. I'm sure active on cities, on right, countries on all kinds of things. I don't think we've figured this out yet. But your premise that what we're calling hybrid, which may or may not really be hybrid, but what we're calling hybrid is really a placeholder until we figure all this out and I don't really think you're wrong on that, which makes lousy podcasting, but lovely conversation.

    00;19;17;16 - 00;19;40;13
    Wayne Turmel
    So thank you so much. Henry LOFLAND We build remote. Thank you for being with us. For those of you who are listening, you know how podcasts work. If you enjoyed this conversation and I can't believe you didn't, please like and subscribe. Tell your friends word of mouth matters unless you didn't like it. In which case it's just a little secret.

    00;19;40;15 - 00;20;12;29
    Wayne Turmel
    You can find links to Henry's company. You can find links to Henry, all kinds of good stuff on our website. Long distance work life dot com. You can find transcripts and recordings of past episodes. And if you are confused about how do we lead in this new world of remote and hybrid and whatever the heck you want to call it, I urge you to take a look at our Long Distance Leadership series.

    00;20;13;02 - 00;20;41;12
    Wayne Turmel
    It's available for organizations, but it's also available as open enrollment. Anybody from anywhere can join these live virtual instructor led training sessions. The link is below my face. It's also on the website and we urge you to join us. Thank you so much, Henry. Thanks for being with us. Man. I really enjoyed this conversation and I trust our listeners did too.

    00;20;41;15 - 00;20;43;09
    Wayne Turmel
    Got to do it again sometime.

    00;20;43;11 - 00;20;45;17
    Henry O'Loughlin
    Sounds good. Thanks a lot, Wayne.

    00;20;45;20 - 00;21;00;02
    Wayne Turmel
    And remember, every week we have new episodes. Marissa will be back next week. I think we are doing pet peeves, which is always amusing. Have a great week. Don't let the weasels get you down.


    Featured Guest

    Name: Henry O'Loughlin

    About: Founder at Buildremote. Helps teams implement the Remote Operating System, which is a system he's built to maximize productivity, employee happiness, and profit for distributed teams. 


    Timestamps

    00:00 Introduction
    01:09 The Evolution of Remote Work
    02:25 Challenges in Transitioning to Remote Work
    04:14 Redefining Communication
    06:21 Hybrid Work: A Middle Ground or a Compromise?
    10:03 Remote Work: Reshaping Talent Pool and Office Dynamics
    17:29 The Future of Work: Office, Remote, or Hybrid?
    19:17 Conclusion

    Related Episodes

    Additional Resources

    Order The Long-Distance Team

    Remote leadership experts, Kevin Eikenberry and Wayne Turmel, help leaders navigate the new world of remote and hybrid teams to design the culture they desire for their teams and organizations in their new book!

    Read More
    Guests, Leadership, Surviving Remote Work, Working Remotely

    Beyond the Office Walls: Mastering Remote Work with Jeanna Barrett

    Wayne Turmel engages in a captivating discussion with Jeanna Barrett, the founder and Chief Remote Officer of First Page Strategy. This episode delves into the intricacies of building a successful, fully distributed company. Jeanna shares her journey from the early days of remote work, pre-pandemic, to the current global landscape, offering invaluable insights into effective remote work strategies, the importance of tech-savviness, and the transformational role of project management platforms in remote operations.

    Key Takeaways

    1. Prioritize Project Management Platforms: Emphasize using project management tools over traditional communication methods like email for better transparency and organization in remote work settings.
    2. Adopt a Remote-First Mindset: Understand that remote work is not just working from home; it requires a shift in operations, prioritizing asynchronous communication and reducing unnecessary meetings.
    3. Tech Savviness in Remote Teams: Recognize the importance of being comfortable with technology. Successful remote work depends on the team's ability to adapt to and efficiently use various digital tools.
    4. Effective Hiring for Remote Culture: Focus on hiring individuals who are not only skilled in their field but also comfortable with remote work and technology. This ensures a smoother integration into remote-first operations.
    5. Rethink Meetings and Asynchronous Work: Challenge the norm of scheduling meetings for every discussion. Utilize asynchronous communication methods to enhance productivity and reduce meeting fatigue, allowing for more focused and deep work.

    View Full Transcript

    00;00;08;28 - 00;00;40;15
    Wayne Turmel
    Hello, everybody. Welcome once again to the Long-Distance Work Life podcast, the show where we aim to help you work, thrive, survive, get through, keep the weasels at bay in the constantly changing world of remote and hybrid work. My name is Wayne Turmel. Marissa is not with us today, which means that we are joined by a very, very smart person who's going to talk to us about some factor of their business.

    00;00;40;18 - 00;01;00;12
    Wayne Turmel
    And I am particularly happy today to welcome. Here she comes. Jan Barrett, who is the founder and chief remote officer of a company called First Paid Strategy. All her information will be on the show notes, as you would expect. Jana. How are you?

    00;01;00;14 - 00;01;03;06
    Jeanna Barrett
    I'm great, Wayne. Thanks for having me.

    00;01;03;09 - 00;01;12;15
    Wayne Turmel
    Thank you for being had. What what should people know about you and first page before we jump into.

    00;01;12;18 - 00;01;33;10
    Jeanna Barrett
    Yeah. So I started first page eight years ago, 2016, before the pandemic, because I wanted to travel and work and build a company that fit how I wanted to work. And I wasn't finding those companies any more when I was living in San Francisco. So I left. I've been building this growth marketing agency for the last eight years.

    00;01;33;10 - 00;01;44;12
    Jeanna Barrett
    We are fully distributed. We had 30 to 40 teammates across the globe and we're constantly perfecting being a remote first company.

    00;01;44;15 - 00;01;51;13
    Wayne Turmel
    And I know you walk it like you talk it because you are in Yucatan today.

    00;01;51;15 - 00;01;53;03
    Jeanna Barrett
    Yeah.

    00;01;53;06 - 00;01;57;07
    Wayne Turmel
    And yet you live on a little island in Honduras.

    00;01;57;10 - 00;01;57;21
    Jeanna Barrett
    Yes.

    00;01;57;21 - 00;01;59;23
    Wayne Turmel
    And I am insanely jealous.

    00;01;59;25 - 00;02;28;13
    Jeanna Barrett
    Yeah. I actually started my company right when I left San Francisco. I moved to build these islands in Ambergris Quay, an island in Belize for six years. And then the last two years, I relocated to Roatan, Honduras, which is another Caribbean island on the west coast of the Caribbean. And yeah, and I often travel. I mean, I've shared with people that I've worked remote from a sailboat, from an RV, from a golf cart, like we drove golf carts on Fergus Quay.

    00;02;28;15 - 00;02;36;02
    Jeanna Barrett
    So I definitely walk the walk and am a big proponent of like how you do remote work, right?

    00;02;36;04 - 00;03;07;17
    Wayne Turmel
    Well, that's what I want to talk about, because as we talked about before, the cameras started rolling. I mean, companies have to thrive and they have to work. And, you know, people have to make money in order to be employed. But what I'm really fascinated by is you started creating your company intending to be fully remote pre-pandemic. And I'm curious as to let's start with what you knew had to happen and what you set up.

    00;03;07;19 - 00;03;10;15
    Wayne Turmel
    Right. In order for that to.

    00;03;10;17 - 00;03;11;05
    Jeanna Barrett
    You.

    00;03;11;10 - 00;03;12;05
    Wayne Turmel
    Start.

    00;03;12;07 - 00;03;35;11
    Jeanna Barrett
    So the biggest thing that for a company is I don't have offices. You still have to have an office and that is your tech stock. So how people come together, how people communicate, how you get jobs done, all happen now in tech, in technology, instead of in an office. So it was really important for us to really choose the right tech sector.

    00;03;35;11 - 00;03;59;00
    Jeanna Barrett
    You want to have all the right tools, not too many tools, and that is was also like an interesting experience for me as a founder, because it's not so easy as just like setting up these remote tools. It now has become a full time job. You have to have an operations person running these tools to keep up with renewals and access and training.

    00;03;59;00 - 00;04;07;23
    Jeanna Barrett
    And it's basically it's not the price of an office, but it does require some investment to make sure that you're getting your tech stack right as a remote company.

    00;04;07;25 - 00;04;27;05
    Wayne Turmel
    Yeah. And so what was your what did you need like in your head? Okay, you need an email and you got to have some kind of chat function and some kind of web meeting function like. How did you go about? Let's start with what you started with and then we'll figure out where you are now. Right.

    00;04;27;08 - 00;04;54;04
    Jeanna Barrett
    Yeah. Actually, the most important thing is a project management platform. So we actually believe that like email is dead in some ways, like not in a marketing way. People still read their emails, but in terms of collaborating, email is not a good tool for that. There's siloed conversations. You can't find anything they live in die only in the inbox that whoever was copied on the email, people get to forget to copy people in the email.

    00;04;54;07 - 00;05;20;15
    Jeanna Barrett
    So a lot of companies now are working in these massive project management tools. Are this click up. We first started out in a sauna, there's a sauna click up Monday kind of tend to be the three that most companies are deciding between and that we we implemented that, I believe, in year two or three. And that really transformed our business because that is like one place where every conversation can be searched and seen.

    00;05;20;15 - 00;05;44;03
    Jeanna Barrett
    There's transparency across all projects and people. You can search for conversations no matter who you are. It really breaks down silos and barriers, which is what you need in remote work, right for it, really, in any work, you don't have to be remote to need to get rid of barriers. But yeah, so project management platform access and collaboration is the big key pillars of remote work, right?

    00;05;44;03 - 00;06;04;16
    Jeanna Barrett
    So you got to make sure everybody has access in a versioning control place. So like Google Docs is usually what everybody uses. Google Drive, making sure you have shared drives, everybody can open and access them at the right time. You can see different versions. There's not like old school versions of an old Excel that someone emailed each other and then chat function.

    00;06;04;17 - 00;06;21;03
    Jeanna Barrett
    Slack is like the best in class choice at this point. So and then yeah, Zoom. So that's a lot of our core tech stack right there. But then there's just there's a lot there's probably 5 to 10 more tools that we have that are important as well, but those are the core ones.

    00;06;21;05 - 00;06;36;12
    Wayne Turmel
    Where did you bump your nose when you were starting? I mean, we always start with assumptions about this is what this is going to look like and this is how it's going to work. And then, you know, yeah, it's yeah, everybody has a plan until they get punched in the face. Right?

    00;06;36;14 - 00;06;57;28
    Jeanna Barrett
    Right, exactly. Well, the tech stock has been like a stumble, right? It's it's taken us a long time to perfect it in terms of like what I didn't realize because I've always been tech savvy. I mean, someone that just loves technology, I buy everything that comes out. I was a native working in tech scene in my early twenties in Seattle, in San Francisco.

    00;06;58;00 - 00;07;19;11
    Jeanna Barrett
    So what I didn't realize is like how complicated this way of working actually is. And we hire people that have wonderful resumes, but they come into our company and they just struggle with the tech stock. They're not comfortable. They don't you know, they're not comfortable figuring it out on their own. They're overwhelmed by it. They push it away.

    00;07;19;11 - 00;07;39;23
    Jeanna Barrett
    And those people ultimately are not going to be successful at our company. So it requires a lot of tech savviness to work async and remote first, and you have to really be willing to be an expert in these tools. You have to have someone within your company that's an expert at these tools. And so that was one stumble.

    00;07;39;26 - 00;08;01;08
    Wayne Turmel
    Let me ask again, let me ask you a question about that before you go any further, because as somebody who knows technology but doesn't particularly love it, my problem is less which button do I push and why should I bother? So when people are coming in and they don't have your tech background, is it just they don't know which button to push?

    00;08;01;12 - 00;08;10;07
    Wayne Turmel
    Or is it a mindset that you need to either inculcate or hire for?

    00;08;10;10 - 00;08;27;14
    Jeanna Barrett
    It's both. It requires you to like take ownership in terms of how are you training your team, or if you're a manager or a founder, like what are the tool sets and how are you setting people up for success? So that's a lot of stuff we didn't have in place at first because I kind of just always had figured things out on my own.

    00;08;27;14 - 00;09;00;04
    Jeanna Barrett
    So I didn't realize that we needed to have really in-depth video training and modules and stuff for our tech stock that can close some gaps. But ultimately, like if you don't hire the right person, that's going to be comfortable really digging in. We've had people that have avoided it. They're really uncomfortable. These tools can be super complicated and then speaking to that, how you specifically work in these tools is very prescribed, like how you tag each other, exactly What you do when a task is over, do like how you figure out what your start date and and dates are like.

    00;09;00;04 - 00;09;29;13
    Jeanna Barrett
    There's an ecosystem to it. And so if you're not willing to teach your self something new, then you're not going to succeed no matter how many trainings we give you. Right? So it's also how do we hire the right people? So we've spent a lot of time figuring out like what are the right questions or project tasks or what are we doing to really get to the crux of like if people are able to figure out a new complex technology, if they're comfortable?

    00;09;29;21 - 00;09;43;09
    Wayne Turmel
    And right now, ears perked up just all over the pod versus So talk to us about what some of those tests are like just nuts and bolts. What are how would you test for that?

    00;09;43;11 - 00;10;05;06
    Jeanna Barrett
    Yeah, we actually have like we have core values at our company. And one of our core values is being tech savvy and remote first. So we've just started to just put in place like questions like spit, prescribe questions, and what we're asking people about our core values to get to the crux of if they're going to fit in our core values.

    00;10;05;06 - 00;10;26;15
    Jeanna Barrett
    So we do have a set of questions that we ask, and every candidate is going to get them in the in the hiring round and the and the tech savvy questions are part of that. We are we haven't implemented this yet, but I'm just now in the middle of conversations of taking it one step further. We do a project round because we're remote.

    00;10;26;15 - 00;10;54;01
    Jeanna Barrett
    We want to see how people work. We also want to see how you present. We want to see how you show up to a video call. So we do a project test run. We pay people for this, but we ask people to put together strategies and all that. And we're now talking about, well, how do we take this one step further and like have them do a test that is going to also figure out if they can work with any clip And working with and click upward requires you to be your own project manager.

    00;10;54;01 - 00;11;13;15
    Jeanna Barrett
    We do not hire project managers. You need to know how to scope your entire project from start to finish all the steps you need to put those steps in, click up. And so we're starting to think about how we build a test for our candidates there, because that's where we see people fail. The most really is understanding that.

    00;11;13;17 - 00;11;46;26
    Wayne Turmel
    You said something a minute ago that I don't want to let go by, and that is this notion of people needing to kind of take ownership of their own tech stuff. Right. And I know that I have gotten lost in the weeds. I tend to do that right. And where I get lost in the weeds in particular is not which button do I push, it's how do I name files remembering to tag things.

    00;11;46;27 - 00;11;48;04
    Jeanna Barrett
    Yeah.

    00;11;48;06 - 00;12;12;21
    Wayne Turmel
    Right. Because I just cause chaos. I don't intend to. I mean, well, but I am a chaos agent when it comes to things like and I know it's gumming up the works. So how, you know, how do you prescribe and kind of manage the tagging and the language in the internal logic?

    00;12;12;24 - 00;12;36;06
    Jeanna Barrett
    Yeah, So that's exactly what I'm talking about in terms of like it is a wild, wild West and can be very chaotic and actually the antithesis of productivity and efficiency. If everybody is working within these tools and whatever way they think is best for them, because you need everybody working together all in the same way for it really to be efficient and not slow people down.

    00;12;36;09 - 00;13;02;14
    Jeanna Barrett
    And so ourselves and some other companies I've talked to have taken the approach of like documentation really is like a simple step and it's a big thing in teams as well. But just having us, this is how we work, document a very specific communication guidelines and guidelines for how, what, how and what you do everything in a text and have that be in a central location that people can always go back to.

    00;13;02;16 - 00;13;29;28
    Jeanna Barrett
    So we have a documentation center. You might think of it as like the old school employee handbook that might have been paper like binder that you got when you got hired forever ago. But now it's like all remote documentation and a place that we do it inside a click of a lot of teams use notion. It's a very popular tool right now where you can search any topic and you can find the document that you needed.

    00;13;30;00 - 00;13;49;13
    Jeanna Barrett
    And so we just spend a lot of time making sure that all of our processes, all of our communication guidelines and everything is documented in that one place for anybody to access at any time to kind of go back and figure out if you were at our company way, you would need to go back and figure out how use to be tagging things like what's the guideline that we've set.

    00;13;49;13 - 00;13;59;20
    Jeanna Barrett
    But like setting those guidelines is the first step in thinking through all those specific guidelines. As a company, obviously.

    00;13;59;22 - 00;14;14;15
    Wayne Turmel
    You know, and you've mentioned async a couple of times, like it's just, well, yeah, of course, duh. But, but there are a lot of organizations and a lot of people who have fled those organizations, But we live the way we were raised, right?

    00;14;14;20 - 00;14;15;19
    Jeanna Barrett
    Yeah, right.

    00;14;15;21 - 00;14;29;10
    Wayne Turmel
    What is the key to winning people off of everything needs to be a meeting and still meeting their need for access and contact and that kind of stuff.

    00;14;29;12 - 00;14;47;13
    Jeanna Barrett
    So this is the biggest problem going on in remote work right now. And I think this is why companies are failing and saying like remote work isn't working. And so like, well, you can't just take everybody working in your office and stick them at home and then expect that emailing everybody all day and getting on Zoom for 8 hours a day is what remote work is.

    00;14;47;13 - 00;15;08;06
    Jeanna Barrett
    That's truly not like remote first operations and remote first operations is really thinking about how do you peel back meetings from your calendar? Like I myself have had moments in my business where I was doing six or seven zooms a day. It absolutely makes you feel like your brain is melted. I was so exhausted. It's just a terrible experience, right?

    00;15;08;06 - 00;15;26;22
    Jeanna Barrett
    So like we put in a lot of guidelines about how and when to use Zoom calls and not to use Zoom calls, when to put like we have to put video at the end of every call that's going to be a video. Otherwise, we don't need to show up on video because defaulting to video can be really exhausting for people too.

    00;15;26;24 - 00;15;49;15
    Jeanna Barrett
    So we have like three zooms maximum a day. We have no meeting Fridays. We're constantly probably every quarter looking at our meeting calendar and talking about like what can be reduced, what can be a sync. We think a lot about like team meetings, regular meetings, how do we run those async, How do we do part of that? Like we do biweekly sync meetings and async meetings.

    00;15;49;15 - 00;15;57;21
    Jeanna Barrett
    So every other week you'll meet with your manager. But then the other week that you're not meeting with the manager, you do an async update and click ups kind of saying, Okay.

    00;15;57;21 - 00;16;02;11
    Wayne Turmel
    So let me just let me put a thing in that because async.

    00;16;02;11 - 00;16;02;27
    Jeanna Barrett
    Wrangling.

    00;16;03;03 - 00;16;22;19
    Wayne Turmel
    Is, you know, kind of freaks people out. What I'm hearing is, okay, we need every week, we need to check in and see what you're doing. But if we do a zoom call, whatever, this week. Yeah, next week, a clear, honest report will suffice.

    00;16;22;21 - 00;16;48;24
    Jeanna Barrett
    Yeah. Yeah. And I do want to say, like, you know, I think we need to all kind of get rid of this feeling Native baby sitting right Like remote work does come with a lot of trust that we're all adults and we're going to do our work. And if you flip the switch to looking at like, what the deliverables are like, if you're doing your work, why does it and getting the deliverables done, like why does it matter how, where, when you're doing your work?

    00;16;48;24 - 00;17;13;27
    Jeanna Barrett
    So that's one thing. So it's less about like, you know, needing to check in as a manager, but we think of one on one more like as a person, that's your access to your team lead. If you need support, there's something you're blocked on. And yeah, you don't need to meet every week on those things. Like there's other ways to get a hold of each other.

    00;17;13;29 - 00;17;37;25
    Jeanna Barrett
    You know, we put everything in click up, so I still read it in it. And the beauty of this, right, and this is where like if you're an operations or business founder, but I don't know if this matters to many on the call, but if I read the async meeting and respond and they read it and respond and we solve something that usually takes ten or 15 minutes, now a meeting on your calendar is going to be 50 minutes, right?

    00;17;38;02 - 00;17;59;03
    Jeanna Barrett
    Two people, 50 minutes of their time, like that's a lot of wasted time. And so there's a lot of conversation around my productivity in remote work, but you're working async. There's more time for you to spend actually doing your work, right? Like we call it deep work where you're uninterrupted because you're not on a call or you're not.

    00;17;59;06 - 00;18;19;19
    Jeanna Barrett
    People aren't talking to you, so you have more time and you're more efficient and more productive when you have more deep work, right? And like, you can just get a meeting done in 15 minutes over a chat, kind of a situation, or you can send video clips, right? Like I'm going to send you a five minute video clip and we don't need to sit on a phone and talk for 50, 60 minutes about something.

    00;18;19;19 - 00;18;22;00
    Jeanna Barrett
    So, yeah.

    00;18;22;03 - 00;18;44;09
    Wayne Turmel
    That's great stuff. One week, just because we are as I knew, we were running out of time. Yeah, so much so much to talk about. What is the one async best practice that you have learned along the way that you kind of didn't know going in?

    00;18;44;12 - 00;19;12;14
    Jeanna Barrett
    But yeah, it's really relearning your work habits and it takes a long time and I'm guilty of it too. But you can't default to just sending people Slack chats all day because that's a sink tool, right? You can't default to setting up a meeting because that's a sync tool. So you have to constantly be working with yourself to always default to your async tool, which is like a project management platform.

    00;19;12;14 - 00;19;25;27
    Jeanna Barrett
    So I need somebody do something, put it in, click up, I need to ask somebody something, put it and click that. Don't set up a meeting, don't go on Slack and check them. So it's just like reworking what your what your habits are basically.

    00;19;25;29 - 00;19;53;20
    Wayne Turmel
    That's great. That's really, really good stuff. Thank you so much. Jana Barrett. We will have links to all your good stuff on the long distance work life dot com on the page. Those of you who listen to podcasts, you know the drill. Like subscribe, smash that button, whatever you're supposed to say in these circumstances. You can reach out to Marissa and I at any time.

    00;19;53;24 - 00;20;19;00
    Wayne Turmel
    We are available by email or available by LinkedIn comments, questions, vicious personal attacks, anything that you would like to share with us. Topics. Cool people like Jana that we want to talk to and if you are interested in rethinking how your team comes together. Kevin In my new book, Long Distance Team Designing Your Team for everyone's success is out in the world.

    00;20;19;00 - 00;20;27;17
    Wayne Turmel
    You can find that and some special resources at long distance Team Booking.com. Jana, thank you so much for being us.

    00;20;27;17 - 00;20;29;26
    Jeanna Barrett
    I appreciate you taking your time.

    00;20;29;29 - 00;20;36;17
    Wayne Turmel
    And for the rest of you, thanks for listening. Come visit again and don't let the weasels get you down.


    Featured Guest

    Name: Jeanna Barrett

    Bio: Founder of First Page Strategy, a growth agency for product-led brands. Host of the Remotely Cultured podcast. 


    Timestamps

    00:00 Introduction
    01:12 The Genesis of First Page Strategy
    03:12 Building a Remote-First Company
    04:27 Key Tools for Remote Work
    06:36 Overcoming Tech Stumbles
    09:43 Hiring for a Remote Culture
    14:29 Streamlining Remote Operations
    18:22 Best Practices for Async Work

    Related Episodes

    Additional Resources

    Order The Long-Distance Team

    Remote leadership experts, Kevin Eikenberry and Wayne Turmel, help leaders navigate the new world of remote and hybrid teams to design the culture they desire for their teams and organizations in their new book!

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